The Strategic Marketing Manager is responsible for shaping and executing market strategies that drive growth and competitive advantage across key market segments. This role leverages market insights to define segment strategies and identify opportunities to build a robust pipeline of innovations aligned with customer needs and business objectives. Acting as a strategic leader, the manager will guide the organization in deploying segment-specific strategies and ensure prioritization of high-impact projects that deliver on organizational and segment specific strategies. The position serves as a link between market intelligence, innovation development, and commercial execution, enabling the business to anticipate trends, respond to competitive dynamics, and deliver differentiated solutions.
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Job Type
Full-time
Career Level
Manager
Number of Employees
251-500 employees