Strategic Marketing Analyst

Applied Materials • Santa Clara, CA

1d • $106,000 - $146,000

About The Position

Applied Materials is a global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture display and semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to push the boundaries of materials science and engineering to create next generation technology, join us to deliver material innovation that changes the world. You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. Visit our Careers website to learn more. At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits . The Strategic Marketing Analyst will focus on Heterogeneous Integration (HI) technologies, including Advanced Packaging, Plating and Panel solutions etc. This role requires strong analytical skills, deep market segmentation expertise, and proficiency in Excel and automation tools. The ideal candidate is highly sensitive to numerical accuracy, thrives under pressure, and can manage complex, multi-dimensional datasets. Occasional weekend work may be required for Quarterly Business Reviews (QBRs) and Strategy Reviews (SRs). A good understanding of Wafer-Level Packaging (WLP) and Panel-Level Packaging (PLP) is a strong plus. The candidate should demonstrate a positive attitude, the ability to step up when executive demands arise, and work closely with GPM (Global Product Management), BM (Business Management), and Finance teams. Must be a team player who communicates effectively, stays aligned, and stands behind the numbers.

Requirements

• Bachelor’s degree in Marketing, Business, Engineering, or related field
• 3–5 years experience in strategic marketing, preferably in semiconductor or advanced packaging.
• Strong proficiency in Excel, data analytics, and automation tools.
• Exceptional attention to detail and ability to manage complex datasets.
• Comfortable working under pressure and meeting tight deadlines.

Nice To Haves

• MBA preferred.
• Knowledge of Semiconductor Packaging Heterogeneous Integration, WLP and PLP is a strong plus.
• Positive attitude and ability to step up to executive-level demands.

Responsibilities

• Own the modeling, validation, and application of market sizing and segmentation data in the HI BU, especially for Plating and Panel and other process units as needed.
• Provide deep segmentation, market share, and trend analysis with commentary to support HI sizing focal activities.
• Core ownership for sizing data in annual strategic review (SR) planning and quarterly business reviews (QBRs).
• Ensure documentation of assumptions, methodologies, and data sources for tracking data QoQ (Quarter-over-Quarter) and YoY (Year-over-Year) for trend analysis and executive reporting.
• Track and analyze BU growth metrics to identify opportunities and risks.
• Drive automation initiatives to streamline data collection and reporting processes.
• Collaborate closely with GPM, BM, and Finance to ensure alignment and accuracy of strategic decisions.
• Research product marketing trends and conduct complex benchmarking analysis of the company’s markets, competition, and product mix versus competitors, including insights from earnings calls.
• Develop complex product forecasts and financial plans, including cost reduction strategies, margin maintenance, and ROI goals.
• Handle ad hoc requests and deliver under tight deadlines with high accuracy.

Benefits

• You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers.
• We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company.
• At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go.
• In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level