Strategic Account Manager - MarTech / AdTech, US
About The Position
At Branch, we’re transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our Branch team consists of smart, humble, and collaborative people who value ownership over all. Everything we do is centered around creating a great product, team, and company that lives and breathes our motto: Build Together, Grow Together, Win Together. We are looking for a driven individual with excellent business acumen, significant experience in the AdTech / MarTech space, and a commitment to professional growth to join our team as a Strategic Account Manager As a part of a team focused on customer experience, adoption and success, you will act as a trusted advisor for customers. As a Strategic Account Manager, you will be focused on building strong relationships with your customers as a customer advocate, driving adoption through value, consumption growth, and ensuring retention. You will collaborate with Technical Specialists, Field Sales, Support, Product, and Engineering to strategize and plan customer engagements. You will provide use case recommendations, share your product expertise through custom demos and presentations, and help onboard and enable customers on the Branch platform. This position requires excellent client management skills, ownership, and a proven track record to understand customer business objectives. You will have a passion for problem-solving, building relationships, and customer engagement.
Requirements
- 6+ years of professional experience in Customer Success or Account Management roles.
- 2+ years of professional experience in the AdTech / MarTech space working with large enterprise / strategic clients.
- Excellent client management skills, a bias for action, strong sense of accountability, an ability to perform hands-on technical work when needed, and the ability to lead projects and interact with global teams.
- Experience supporting customers with cloud-based SaaS solutions.
- Problem-solving skills around business and technical product questions.
- Ability to analyze & interpret business requirements and customer interactions to anticipate and guide client needs in order to drive value-based use-case adoption.
- Experience proactively handling customer expectations and leading all aspects of customer communications throughout the customer lifecycle.
- A self-starter mentality with an entrepreneurial spirit and a knack for quickly adapting to new tools (e.g. Asana, Salesforce, etc.)
- Excellent written and verbal communication skills.
- Experience pulling and manipulating aggregate-level data using tools like Looker, Tableau, Google Analytics, etc.
- Experience using productivity tools like JIRA, Asana, Notion, Catalyst etc.
Responsibilities
- Take ownership of the entire customer lifecycle, where you will develop and implement strategies to increase usage, adoption, and growth.
- Develop deep expertise with the Branch platform to build an advisory relationship with customers and proactively share creative solutions to meet customers’ needs.
- Collaborate cross-functionally with Sales, Support, Product, and Engineering teams to participate in strategic success planning, quarterly business reviews (QBRs), and executive business reviews (EBRs), ensuring next steps for support tickets and feature requests are secured.
- Function as a vital link between our customers and Branch to proactively set customer expectations, identify gaps, participate in customer communications, and provide enablement for users.
- Build compelling demonstrations, presentations, and business value documents.
- Identify and resolve business issues.
- Assist and support with technical issue resolution.
- Accelerate adoption, manage engagement, and lead value creation.
Benefits
- At Branch, we are committed to the well-being of our team by offering a comprehensive benefits package. From health and wellness programs to paid time off and retirement planning options, we provide a range of benefits for qualified employees. For detailed information on the benefits specific to your position, please consult with your recruiter.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
251-500 employees
