Sr. Sales Director - CPG Measurement

InMarket

6d•$150,345 - $175,000•Remote

About The Position

InMarket is seeking a talented, and motivated Sr. Sales Director. You will call on brands and agencies selling our suite of location and purchase measurement based-derived solutions. You will focus on building in-roads directly with brands and with agency teams. You will be tasked with expanding & evangelizing our products while educating senior marketers on the value of our data and attribution offerings.

Requirements

5+ years of previous sales experience at a measurement or location advertising company
Experience managing strategic partnerships
Excellent listener with proven ability to translate client needs into product solutions

Nice To Haves

Existing client/agency relationships within the CPG vertical preferred
Previous Measurement sales experience

Responsibilities

Currently hold and continue development of key relationships across top agencies and brands
Deliver sales lift analyses for CPG clients, advising on campaign performance, recommendations and providing data-driven optimization recommendations.
Develop and present audience segmentation insights using loyalty and transactional data to guide CPG brands’ activation strategies
Directly manage and cultivate assigned customer lists from prospecting to farm resulting in meeting or exceeding target sales.
Collaborate with sales leadership to position the InMarket offering to world class agencies and brands
Maintain Salesforce timely and accurately to allow for accurate sales projections.