Sr. Regional Marketing Associate

GrubhubNew York, NY
$96,000 - $108,000Hybrid

About The Position

Everything’s on the menu at Wonder. Except compromise. Wonder is the mealtime platform built to feed every craving in one order. With Wonder, you can mix and match hundreds of dishes from 20+ exclusive restaurants in a single order, so everyone gets exactly what they’re craving. Enjoy everything from tacos to Thai with $0 delivery fees, plus dine-in or pick up at a Wonder location near you. Each dish is made to order on-site by our culinary team and served hot. Behind the scenes, Wonder owns and operates every step of the dining experience, from recipe development to the technology that powers our experience, allowing us to deliver quality, variety, and consistency at scale. Join us as we work to make great food more accessible. Senior Regional Marketing Associate — New Store Openings & Local Marketing - NJ, NY, CT About the Role Wonder’s Field Marketing team leads the launch of new stores, drives local brand awareness, and builds strong community connections that support long-term market growth. The Senior Regional Marketing Associate supports the strategy and execution of new store openings (NSOs) while driving ongoing local marketing initiatives that acquire new customers and strengthen Wonder’s presence within each market. This role combines strategic planning and hands-on execution. You will help develop localized marketing plans for store launches, conduct market research, and execute on-the-ground initiatives that introduce Wonder to new communities. Working closely with Brand Marketing and Operations, you will help ensure each new location launches successfully and continues to grow through effective local marketing and community engagement.

Requirements

  • 3 + years of experience in field marketing, brand activation, community marketing, partnerships, or related roles.
  • Experience supporting new store openings or launch marketing initiatives preferred.
  • Strong project management and organizational skills with the ability to manage multiple initiatives.
  • Experience collaborating across marketing, operations, and cross-functional teams.
  • Strong communicator with the ability to build relationships with internal teams and community partners.
  • Comfortable balancing strategy development with hands-on field execution.
  • Data-informed decision maker able to translate insights into marketing action.
  • Highly organized and adaptable in a fast-paced environment.
  • Must reside within the assigned market and travel locally for events and partnerships.
  • Reliable transportation required for field marketing activities.
  • Ability to lift event materials (up to ~50 lbs) and support several hours of in-person activations.
  • Authorized to work in the United States.

Nice To Haves

  • Experience supporting new store openings or launch marketing initiatives preferred.

Responsibilities

  • Support the Regional Marketing Manager in executing local marketing strategies for new store openings, from early market research through post-opening initiatives.
  • Conduct market research and community outreach to identify local partners and organizations that support successful launches.
  • Plan and execute grand opening activations, sampling programs, and community marketing initiatives.
  • Travel to store openings when needed to support on-the-ground execution and engagement.
  • Partner with brand marketing, operations, training, and culinary teams to coordinate store launches.
  • Translate business objectives into localized marketing strategies that drive awareness, customer acquisition, and sales.
  • Create and execute local marketing plans and tactics in partnership with the broader Marketing team.
  • Evaluate campaign performance and optimize initiatives using data and insights.
  • Build and maintain relationships with local businesses, schools, residential buildings, fitness studios, hotels, and community organizations.
  • Identify and execute partnerships, co-promotions, and community activations that expand brand reach.
  • Represent Wonder at community events, sponsorships, and local activations.
  • Plan and execute sampling programs, pop-ups, and grassroots outreach to drive customer acquisition.
  • Manage promotional assets, marketing materials, and activation supplies.
  • Coordinate with field marketing agencies or brand ambassadors when used to scale initiatives.
  • Track budgets, campaign performance, and share insights to inform future strategy.

Benefits

  • We offer a competitive salary package including equity and 401K.
  • Additionally, we provide multiple medical, dental, and vision plans to meet all of our employees' needs as well as many benefits and perks that are not listed.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

1,001-5,000 employees

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