Sr Product Commercialization and Go-To-Market Manager

Dexcom

6d • Remote

About The Position

Dexcom Canada is seeking a Senior Manager, Product Commercialization and Go-To-Market Strategy to lead business case development, commercialization efforts, and go-to-market strategy for expanding the Dexcom Canada product portfolio. If you thrive in cross-cultural environments and are passionate about scaling impactful technology, we want you on our team. This is an enterprise mandate that will be accountable to the General Manager, under the leadership of the Director, Customer Operations and Inside Sales.

Requirements

• Experience in product commercialization, go-to-market strategy, product marketing, or business development – ideally within the healthcare, MedTech, consumer, digital health or pharmaceutical industry. Demonstrated track record of planning and launching new products or market expansions in a regulated environment is essential.
• Strategic & Analytical Skills: Proven ability to develop and execute business strategy – including market analysis, sizing opportunities, building financial models, and defining pricing/market entry strategies. Strong analytical thinking and proficiency with data to drive decisions (e.g. analyzing market research, assessing ROI).
• Cross-Functional Leadership: Excellent project leadership and cross-functional coordination skills. Able to lead diverse teams (marketing, regulatory, operations, sales) without direct authority to achieve common goals. Experience managing complex, interdependent projects or product launches involving multiple stakeholders is required.
• Communication & Influence: Outstanding communication and interpersonal skills. Capable of influencing and collaborating with senior executives and global partners, and of translating between technical product details and high-level business objectives. Strong presentation skills for making a clear, compelling case to diverse audiences.
• Domain Knowledge: Familiarity with the medical device and digital health market; knowledge of diabetes care products is a plus. Understanding of regulatory and market access considerations for healthcare products (e.g. Health Canada approval processes, reimbursement landscape) is highly valued.
• Initiative & Adaptability: Self-motivated and proactive, with a hands-on approach to problem-solving. Comfortable working in a fast-paced, sometimes ambiguous environment. Must be able to handle shifting priorities while keeping the team focused on core objectives.
• Typically requires a Bachelor’s degree and a minimum of 13+ years if related experience.
• At this level a graduate degree may be expected with 6 years of related experience.

Nice To Haves

• Familiarity with the medical device and digital health market; knowledge of diabetes care products is a plus.
• Understanding of regulatory and market access considerations for healthcare products (e.g. Health Canada approval processes, reimbursement landscape) is highly valued.

Responsibilities

• Business Case Development: Develop and own the business case for Dexcom’s Canadian product expansion, including market opportunity sizing, financial projections, and regulatory considerations. Present data-driven justifications for investment, outlining revenue forecasts and ROI for the Canadian market entry. Success depends on the capability to forecast accurately, mitigate risks, and influence cross‑functional stakeholders using data‑driven rationale.
• Market Research & Positioning: Drive Canadian market research and competitive analysis to inform product positioning and strategy. Analyze the Canadian diabetes technology landscape – customer needs, competitor offerings, reimbursement and regulatory environment – and use these insights to shape Dexcom’s market entry approach (messaging, differentiation, pricing)
• Stakeholder Alignment: Build and nurture strong relationships with global and regional stakeholders (e.g. Dexcom’s global product teams, regional commercial leaders, and external partners). Ensure ongoing alignment on priorities, timelines, and success metrics for the Canadian launch. Facilitate regular updates and governance meetings to keep executives informed of GTM readiness, risks, and needs for support.
• Go-to-Market Strategy: Create the go-to-market (GTM) strategy for the Canadian launch, partnering with global marketing, regulatory, and commercial teams to ensure alignment with local and global plans. Define launch objectives, market segmentation, distribution plans and value propositions tailored to Canadian customers and healthcare stakeholders.
• Pricing & Commercial Strategy: Develop Canadian-specific pricing and commercial models in collaboration with global teams. Recommend pricing structures and reimbursement strategies that balance market penetration with Dexcom’s financial objectives.
• Financial Acumen: Demonstrate financial literacy, including the ability to interpret key performance drivers, manage budgets, and optimize profitability through disciplined P&L oversight. Strategic decision‑making grounded in long-range financial insight is required to guide resource allocation, assess investment trade‑offs, and ensure sustainable growth.

Benefits

• A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community.
• A full and comprehensive benefits program.
• Growth opportunities on a global scale.
• Access to career development through in-house learning programs and/or qualified tuition reimbursement.
• An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees