Sr Marketing Technology Strategist

Columbia SportswearPortland, OR
22d

About The Position

Our Marketing Technology team powers the tools and processes that enable global and regional brand marketing to deliver exceptional storytelling. We translate business needs into scalable technologies and drive user adoption across the organization. In this senior individual‑contributor role, you’ll own our Digital Asset Management (DAM) platform—prioritizing the backlog, guiding integrations, collaborating with IT/CDT and vendors, and ensuring our marketing teams have the tools they need to succeed.

Requirements

  • 5+ years of Digital Asset Management experience (required).
  • Mac experience (required).
  • 3+ years in MarTech (project management, relational databases, collaboration platforms - Workfront, Airtable and Sharepoint preferred).
  • Demonstrated ability to translate business needs into platform enhancements and optimized processes.
  • Strong communication and training/change‑management capabilities.

Nice To Haves

  • Experience with taxonomy/data curation and Jira (preferred).

Responsibilities

  • Own and optimize the DAM platform, aligning enhancements with marketing priorities.
  • Facilitate stakeholder sessions to uncover requirements and translate them into system improvements.
  • Prioritize, refine, and groom application backlog requests.
  • Document use cases, problem statements, and project plans from discovery through rollout.
  • Collaborate with CDT, IT partners, and external vendors to validate and implement features.
  • Lead change management—including comms, trainings, and adoption programs.
  • Act as backup system admin to ensure continuity across key platforms.
  • Promote platform engagement through structured support and continuous feedback loops.

Benefits

  • Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match.
  • Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services).
  • In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services.
  • We have extensive wellness benefits, employee discounts and a generous time off program available.
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