Sr. Marketing Manager, Startup Community Marketing, Global Startup Marketing

Amazon • San Francisco, CA

2d

About The Position

We're seeking an exceptional marketing professional to lead our Startup community marketing efforts in the San Francisco area, to develop high-impact marketing initiatives across the region for our earliest stage customers. In this role, you’ll execute community engagement activities to meet our customers where they are. A successful Startup Community Marketing Manager excels in strategic thinking, event execution, and is adept at project prioritization in a fast-paced environment. The ideal candidate is an entrepreneurial marketer deeply immersed in the marketing and tech landscape, possessing an innate understanding of the San Francisco startup community including trends and topics that resonate with our customers and understands how to meet our customers where they are. They thrive on identifying opportunities, thinking big, taking ownership, and are persistent in the pursuit of program execution, even in complex, ever-evolving, and ambiguous contexts. This role requires collaboration with the Startup marketing team and cross-functional geo teams, a deep understanding of end-to-end program management, and the ability to ideate fresh, new ideas that spark interest and drive growth. Domestic travel is required. The startup organization at AWS comprises experts from across the global ecosystem, including former founders and CTOs, venture capitalists, angel investors, and mentors who upskill today's founders to navigate challenges and opportunities as they build their business, and our Startup Marketing team is where the magic happens. This high-performing team drives global initiatives that aid in supporting entrepreneurs and startups across their entire journey. For marketers who like to invent, there's no better place to build than on the AWS Startup Marketing team. Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness. We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience communicating results to senior leadership

Nice To Haves

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
• Experience with Salesforce and Tableau

Responsibilities

• execute community engagement activities to meet our customers where they are, across three focus areas: 1/ technical immersion programs, 2/ Startup ecosystem reach initiatives through strategic 3P event activation, vertical-specific competitions, and formalized partnerships with key accelerators and community hubs; and 3/ migration programs to convert engaged founders into AWS customers.

Benefits

• Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed