Sr. Marketing Copywriter

First AmericanNashville, TN
12d

About The Position

Senior Copywriter to craft compelling, engaging, and high-converting external marketing, brand, and campaign copy for various platforms, including websites, social media, emails, advertisements, brand campaigns, cross-channel marketing campaigns, and more. The ideal candidate has a strong grasp of storytelling, brand voice, and persuasive writing techniques.

Requirements

  • Exceptional writing, editing, and proofreading skills
  • Proven experience as a Copywriter for Marketing Campaigns.
  • Strong understanding of brand tone, voice, and storytelling.
  • Ability to work both independently and collaboratively.
  • Strong research and analytical skills.
  • Strong interpersonal skills
  • Self-motivated; self-starter
  • Ability to manage multiple tasks and respond quickly to emergent problems
  • Proficient in Microsoft Word, Excel, and PowerPoint
  • 5+ years of experience as a copywriter with a portfolio that includes marketing or brand campaigns.

Nice To Haves

  • Experience in writing for B2B businesses or the real estate industry is a plus.

Responsibilities

  • Develop clear, engaging, and brand-aligned copy for brand campaigns, cross-channel marketing campaigns, websites, social media, email journeys, and other communication channels.
  • Partner with designers to develop concepts.
  • Collaborate with marketing and creative teams to create cohesive and compelling messaging.
  • Work closely with stakeholders to translate business or technical jargon into easily understandable language, draft new content based on creative briefs, work with management for feedback and wording approvals, work with design for layout needs, and send out the final product.
  • Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
  • Manage multiple projects while meeting deadlines and maintaining quality.
  • Understand target audiences and industry trends.

Benefits

  • Based on eligibility, First American offers a comprehensive benefits package including medical, dental, vision, 401k, PTO/paid sick leave and other great benefits like an employee stock purchase plan.
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