Sr. Manager, Insights & Analytics - Lupus

Biogen•Cambridge, MA

17h•$139,000 - $186,000

About The Position

The Senior Manager, Insights & Analytics will play a critical role within the US Lupus team. You will be a proactive strategic thought partner for the US Brand team, responsible for driving actionable insights & deep understanding of the customer, overall market, and competitive landscape in both systemic and cutaneous lupus. This role plays a vital part in shaping the direction of the business and contributing to brand success. You will directly support the US Lupus brand team, focused on building foundational insights and building a go-to-market roadmap for one pipeline asset across multiple indications. You will provide critical insights for informed decisions, allowing for competitive positioning, and driving strategic initiatives based on an insights-driven approach. As a key partner to commercial and marketing leadership, you will help identify & address the most important business problems facing the franchise and help to develop forward-looking, holistic and integrated market research and analytical plans to support brand strategy development and launch planning.

Requirements

Minimum of 5 years of patient / customer research experience within a relevant industry like biotech, pharmaceutical, or a consulting firm supporting the healthcare industry
Strong project management experience - managing projects end-to-end (Defining the business need, requesting proposals from vendors, advising on research sample, monitoring fielding, designing read out plans, synthesizing and communicating findings within the organization)
Strong communication skills - expertise in translating analyses and research results into actionable insights for business stakeholders across the organization (including senior leadership)
Excellent strategic thinking capabilities with ability to synthesize large amounts of information and logically structure PowerPoint deliverables
Driven, highly self-motivated, confident, high-energy individual
Experience working with a branded, consumer facing product
Bachelor's Degree Required, Master’s Preferred

Nice To Haves

Experience in the Lupus Therapeutic Area or adjacent Auto-Immune space with Rheumatology or Dermatology customers, a plus

Responsibilities

Serve as a key strategic thought partner for the marketing teams and go-to team member for insights
Develop and deploy innovative market research techniques that reflect best practices, to develop key strategic customer insights and drive superior decision-making
Bring “voice of the customer” in focus through innovative approaches to understand patients, HCPs, their experience, treatment preference, and treatment needs
Analyze and synthesize market data (i.e., market research, specialty pharmacy, claims, etc.) to bring added value to research studies, and communicate customer insights in a business-oriented, concise and meaningful manner
Inform and direct strategic analysis & recommendations for the development and maintenance of key user interfaces and dashboards used for providing strategic market and competitive insight to senior leadership
Assist in leading the Integrated Customer Planning (ICP) and strategic budget planning process for the Lupus Insights team, and provide commercial team with comprehensive customer and market insights to support strategy & resource investment

Benefits

Medical, Dental, Vision, & Life insurances
Fitness & Wellness programs including a fitness reimbursement
Short- and Long-Term Disability insurance
A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
Up to 12 company paid holidays + 3 paid days off for Personal Significance
80 hours of sick time per calendar year
Paid Maternity and Parental Leave benefit
401(k) program participation with company matched contributions
Employee stock purchase plan
Tuition reimbursement of up to $10,000 per calendar year
Employee Resource Groups participation