Sr Manager, Global SEO / AEO

nVent • Saint Louis Park, MN

1d • Hybrid

About The Position

nVent is seeking a Sr Manager, Global SEO / AEO to lead how the company is discovered across global digital channels. This role reports to the Sr Director of Marketing Technology and is positioned at the intersection of marketing, platforms, and performance, requiring the ability to influence, teach, and transform key organizational decision-makers. The successful candidate will work across global teams to align priorities and shape search operations at scale within a highly matrixed, enterprise environment. This is a full-time, direct-hire position with a hybrid work schedule of 4 days/week on-site in St. Louis Park, MN. nVent is a leading global provider of electrical connection and protection solutions, dedicated to ensuring safer systems and a more secure world through inventive electrical solutions. The company designs, manufactures, markets, installs, and services high-performance products and solutions that connect and protect sensitive equipment, buildings, and critical processes. nVent's robust portfolio includes industry-leading brands like CADDY, ERICO, HOFFMAN, ILSCO, SCHROFF, and TRACHTE, with a history spanning over 100 years. The company is committed to strengthening communities through philanthropic activities and fostering a culture built on core values such as innovation, integrity, customer focus, respect, teamwork, optimism, and accountability.

Requirements

• 7+ years of hands‑on SEO experience in an agency, matrixed organization, or global enterprise environment.
• 5+ years leading enterprise or global SEO strategy, including governance, prioritization, and cross‑functional influence.
• Experience partnering with technical teams on initiatives that improve organic search performance, including web development collaboration, platform implementations or migrations, and digital transformation.
• Fluency with SEO and analytics platforms (e.g., Google Analytics, Tag Manager, Search Console, Bing Webmaster Tools, Ahrefs, SEMrush) and the ability to translate performance data into executive‑level insights.

Nice To Haves

• Bachelor’s (B.A. or B.S.) degree in Writing, Content Strategy, Marketing, or Digital Marketing.
• Exposure to or training in AEO, with an understanding of how answer engines and LLMs influence visibility, citations, content structure, and B2B buyer behavior.

Responsibilities

• Own nVent’s enterprise and global Search Engine Optimization (SEO) and Answer Engine Optimization (AEO) strategy, ensuring strong search visibility as discovery shifts toward answer engines powered by large language models (LLMs).
• Build and scale a global SEO/AEO Center of Excellence, establishing governance, standards, training, decision frameworks, and measurement across brands and regions.
• Act as the enterprise product owner for SEO/AEO, partnering with Marketing, Digital IT, and analytics teams to define priorities, roadmaps, success metrics, and intake processes.
• Lead enterprise‑level organic search strategy, including intent‑based keyword research, competitive and gap analysis, content prioritization, information architecture direction, and performance optimization.
• Translate emerging AI search and LLM trends into practical guidance, shaping how content is structured and interpreted by search and answer engines.
• Enable marketing teams and content owners to apply SEO and AEO principles consistently, integrating search‑aligned decision‑making into everyday workflows.
• Align organic, paid, and agency search efforts, partnering with external agencies to amplify impact and support enterprise demand and lead‑generation objectives.

Benefits

• Medical, dental, and vision plans
• Flexible spending accounts
• Short-term and long-term disability benefits
• Critical illness insurance
• Accident insurance
• Life insurance
• A 401(k) retirement plan
• An employee stock purchase plan — both include a company match
• Tuition reimbursement
• Caregiver leave
• Personal leave
• Parental leave
• Back-up care services
• Paid time off including volunteer time
• A well-being program
• Legal & identity theft protection
• nVent in Action matching program (funds to nonprofit and educational organizations where employees volunteer or donate money)
• Pay Transparency

What This Job Offers

• Job Type: Full-time
• Career Level: Senior