Sr. Manager, Client Marketing, Regionals

Visa•San Francisco, CA

10d•Hybrid

About The Position

This is an exciting time to join U.S. Client Marketing, as we strengthen our focus on deepening relationships with established Clients and growing our Regional business. As part of the U.S. Client Marketing team, the Senior Manager is responsible for client consultation to uncover needed product and payment marketing opportunities, development of holistic marketing plans to support client needs, and oversight of implementation of campaigns, events and sponsorship activations to ensure client satisfaction in the Regional segment. Goals are focused on increasing Visa marketing revenue, as well as demonstrating the value Visa Marketing brings to clients and cardholders. Clients will include Regional Banks and Credit Unions, internal stakeholders and colleagues and strategic relationships. The Regional Marketing segment is a growing business within Visa and delivers value to clients through a range of services, from advisory to execution to sponsorships, via close partnerships with Visa Consulting & Analytics (VCA) and our sales organizations. The ideal candidate understands the changing payments marketing environment, has credit/debit marketing experience, and is driven to create breakthrough work across all channels. The key to this job is having a focused strategic mindset, strong communication skills, and client service mentality, along with an emphasis on measurement to demonstrate value added services provided. As part of the US Client Marketing Regional team, the Senior Manager will be focused on leading the Marketing Activity for a portfolio of clients within the total Regional Marketing issuer segment. This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Requirements

8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD
Strong business & financial acumen, critical thinking, and problem solving skills
Strong project management, planning, teamwork, relationship-building skills and experience in leading through influence
Experience in managing creative, experiential, media, and social/digital agency partners
Ability to generate and manage work-back timelines and navigate risks/obstacles
Excellent written and verbal communication skills
Proficient on all Microsoft products including Excel, Word, and Outlook
Advanced level PowerPoint required

Nice To Haves

9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD
Experience in Marketing, Consulting and strategic partnership development, payments experience preferred

Responsibilities

client consultation to uncover needed product and payment marketing opportunities
development of holistic marketing plans to support client needs
oversight of implementation of campaigns, events and sponsorship activations to ensure client satisfaction in the Regional segment
increasing Visa marketing revenue
demonstrating the value Visa Marketing brings to clients and cardholders
leading the Marketing Activity for a portfolio of clients within the total Regional Marketing issuer segment