About The Position

The Senior Internal Communications Manager will lead strategic communication efforts for major change management initiatives across Freeman, including digital transformation, business transformation, and M&A integrations. Reporting to the Senior Director of Internal Communications, this role will serve as a trusted advisor to senior leaders and work teams, ensuring employees are informed, engaged, and aligned during periods of significant organizational change. This position requires a strong strategic mindset, exceptional writing skills, and the ability to simplify complex concepts for diverse audiences. The Senior Manager will develop and execute integrated communication plans that drive understanding, reduce uncertainty, and foster a culture of adaptability and resilience. This role also contributes to the broader internal communications strategy, helping manage key channels such as the intranet, newsletters, and company-wide meetings to ensure communications are aligned, impactful, and audience-focused. Familiarity with emerging tools, including AI-powered platforms for content creation, analysis, and personalization, is increasingly important to optimize reach and efficiency. This position will support our Marketing team. It is eligible to work a hybrid schedule, generally requiring work in-office and/or show-site 2-3 days per week. This position is based out of our North Dallas office in Dallas, TX.

Requirements

  • Bachelor's Degree from a 4 year accredited college or university with a concentration in Communications, Journalism, Marketing, English, or a related field is required
  • 8-12 years of experience in corporate or executive communications, preferably within large, matrixed organizations
  • Proven ability to partner with senior leadership and influence communication strategies
  • Experience developing and executing communications plans on major change management initiatives for large-scale business transformations and M&A integrations
  • Exceptional writing and storytelling skills; able to simplify complex concepts and navigate sensitive topics
  • Exceptional organizational and project management skills; able to manage multiple priorities and adapt quickly in a fast-paced environment
  • Excellent interpersonal and collaboration skills; able to build trust with executives and cross-functional partners
  • High level of professionalism, integrity, and discretion in handling confidential information
  • Familiarity with platforms like Microsoft 365 (PowerPoint, Word, Outlook, Teams), SharePoint, Poppulo, and emerging tools for content personalization and analytics
  • Proactive and resourceful self-starter who takes ownership of execution while welcoming input and feedback

Responsibilities

  • Design and implement communication strategies that support organizational change initiatives (e.g., restructuring, technology adoption, cultural transformation, M&A integrations)
  • Partner with IT, HR, and senior leadership to ensure messaging is clear, consistent, and empathetic during transitions
  • Develop toolkits, FAQs, and leader guides to equip managers for effective change conversations
  • Serve as a strategic advisor to senior leaders on messaging, timing, and tone for change-related communications
  • Align change communications with enterprise priorities and cultural values
  • Monitor employee sentiment and feedback to adjust messaging and improve engagement
  • Craft compelling content for multiple formats: leadership emails, intranet articles, presentations, and live events
  • Manage internal channels (intranet, newsletters, Teams, town halls) to ensure timely and effective delivery of change-related messages
  • Understand and leverage digital tools and analytics to optimize reach and impact
  • Track effectiveness of change communications through engagement metrics and feedback loops
  • Provide insights and recommendations to refine strategies and improve outcomes

Benefits

  • Medical, Dental, Vision Insurance
  • Tuition Reimbursement
  • Paid Parental Leave
  • Life, Accident and Disability
  • Retirement with Company Match
  • Paid Time Off

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Performing Arts, Spectator Sports, and Related Industries

Number of Employees

5,001-10,000 employees

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