As a Senior Food & Beverage Trend Researcher, you will: Lead the identification, synthesis, and activation of emerging food & beverage trends to inform product development, merchandising strategy, and enterprise decision-making. You will translate cultural, consumer, and category trends into clear insights and strategic opportunities that drive growth and differentiation. Position Overview: Trend Intelligence & Insight Development Identify and track emerging food & beverage trends across culture, consumer behavior, categories, and competitive landscapes. Conduct deep-dive category analyses and deliver actionable insights for merchants, Product Development, brand, and enterprise partners. Integrate qualitative and quantitative inputs from secondary research, data sources, and insights partnerships. Monitor benchmarks, innovation, and new market entrants, sharing relevant implications with teams. Strategic Vision & Foresight Synthesize complex information—trend signals, guest insights, cultural shifts, and data—into clear frameworks and future-forward recommendations. Lead strategic workstreams that identify whitespace opportunities and guide long-term category and brand direction. Build and evolve trend methodologies, tools, and processes to support strategic planning and innovation. Collaboration & Influence Serve as a strategic partner to merchandising, Product Development, insights, marketing, and brand teams. Communicate insights clearly and persuasively to diverse audiences, including senior leaders. Manage multiple projects and timelines while providing clear direction and problem-solving support. Team Leadership & Capability Building Mentor junior researchers and contribute to developing team capabilities in trend analysis and storytelling. Support building an innovative, future-thinking culture across the organization. Additional Information Travel to key markets, trend conferences, and trade shows (approximately 10–20%). Job duties may change at any time due to business needs.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Job Type
Full-time
Career Level
Mid Level