Sr Executive Director - Maryland

Sunrise Senior Living • McLean, VA

12d • $140,000 - $160,000

About The Position

When you join Sunrise Senior Living, you will be able to use your unique skills to empower residents to live longer, healthier, and happier lives. Not only will you build meaningful relationships with residents, their families, and team members alike, you will also gain joy in serving others and deep fulfillment in your work. Explore how you can follow your passions and shed light on meaningful ways to serve, grow, and shine together. Sunrise Senior Living was again certified as a Great Place to Work® by Activated Insights. This is the 8th time Sunrise has received this top culture and workplace designation, highlighting the special place Sunrise is to be a part of. COMMUNITY NAME Montgomery County MD Job ID 2025-234539 JOB OVERVIEW The Senior Executive Director (Sr. ED) is responsible for all aspects of the business for the community to which they are assigned. These responsibilities include but are not limited to financial management, team member relations, retention and development, resident well-being, quality assurance, family services, and regulatory compliance. Additionally, a key component of this position is the ownership of the Sales and Marketing process to ensure maximization of revenue and our market position. The Sr. ED will travel to the various communities to support the regional operational needs, build strategic working relationships quickly to guide the community, provide leadership and support, and stabilize, then successfully transition, and adapt for the next community leadership assignment. The Sr. ED is expected to create, in alignment with our mission and values, a positive atmosphere in the community for residents, family and friends, and all team members. Salary Range $140,000 to $160,000

Requirements

• College degree preferred; degree and management experience may be required per state/provincial requirements for the locations being supported.
• Administrator’s License/certification may be required per state/provincial requirements for the locations being supported.
• Prior General Manager/Administrator experience focused on growing both top and bottom lines; required length determined by type of community.
• Previous management experience including hiring, coaching, performance management, daily operations supervision, and discipline.
• Demonstrate good judgment, problem solving and decision-making skills.
• Demonstration of success in managing operating expenses.
• Adaptable to a variety of community environments.
• Ability to build and lead high performing teams.
• Ability to handle multiple priorities effectively.
• Excellent written and verbal skills for effective communication and the ability to facilitate small group presentations.
• Possesses organizational and time management skills.
• Proficient in computer skills, Microsoft Office & Sunrise applications with the ability to learn new applications.
• As applicable, all Sunrise team members who drive a Sunrise vehicle must review and sign the Driver job description and understand the key essential duties for safety.
• Ability to work weekends, evenings, and flexible hours, available for our customers at peak service delivery days and times.

Nice To Haves

• Previous sales experience preferred.

Responsibilities

• Knows and lives the Sunrise Mission, Principles of Service, and Core Values and understands the implications of these for all actions and decisions.
• Demonstrates serving leadership and acts as a role model.
• Communicates and inspires a vision of core purpose, is optimistic, creates milestones and shares the vision.
• Promptly and effectively assesses the community team (strengths, opportunities, dynamics) and builds strategic working relationships at all levels, guides the team for greater team performance and operational results.
• Guides the community in proactively building relationships with internal and external business partners such as, but not limited to, team members, residents, family members, major referral sources in the service area and vendors.
• Demonstrates an understanding of the strategic importance of customer relationships; supports the community leaders in proactively building, maintaining, and leveraging key relationships to achieve community operational objectives.
• Attracts, hires, retains, and develops top talent. Builds and leads high performing teams.
• Champions the overall customer and team member engagement programs, processes, and practices.
• Effectively resolves customer concerns through consistent use of the problem resolution program.
• Proactively confronts difficult issues and makes bold decisions. Leads with authority, conviction, and ethical fortitude.
• Holds team members accountable to high performance standards and takes action on poor performers. Commitment to say “YES”, courage to say “NO” only when absolutely needed.
• Knows business operations; knowledgeable in current policies, practices, trends, and information affecting his/her business and organization; knows the competition, is aware of how strategies and tactics work in the marketplace.
• Demonstrates understanding and applies knowledge of all Sunrise products and services including their individual features and the benefits they bring to residents and family members.
• Demonstrates action and functional understanding of the overall senior care market and Sunrise’s unique niche in that market.
• Utilizes marketing and sales data for decision making and business planning.
• Demonstrates effective functional knowledge of P&L business management (pricing, financial reporting, census measures, variance reports, labor reports, etc.).
• Understands and demonstrates passion for Sunrise business model and value proposition as a management services company with fiscal accountabilities to multiple owners and stockholders.
• Savvy: thinks abstractly and makes things work when there is no absolute instruction; ability to adapt to business needs.
• Responsible for quickly and effectively, assessing the business needs of the community they are assigned to and developing and implementing a plan for greater performance and effectiveness.
• Demonstrates ability to identify and build relationships within the local area that drives business into the community, as well as effectively price the product, thereby maximizing top-line revenue growth and achieves appropriate market position.
• Drives implementation of Business Development (BD) strategy as designed in conjunction with Regional Director of Sales & Marketing, VP, Director of Operations and Director of Sales (DOS).
• Spends dedicated time with the DOS, developing and coaching sales abilities and interactions.
• Ensures that the DOS is using selling skills terminology in lead management/customer relations database and achieving benchmark sales effectiveness metrics, new leads, IPP’s/SPP’s and sales.
• Understands and leverages multiple revenue drivers (beyond occupancy levels) that drive the top line (e.g., pricing, inventory management, care levels).
• Understands competitive opportunities and threats.
• Understands the internal costs associated with all Sunrise programs and levels of service.
• Prepares and adheres to the community budget.
• Ensures budgeted revenue is achieved or exceeded by maximizing occupancy and room rate.
• Reviews monthly financial statements and implements plans of action for deficiencies.
• Effectively manages collections process.
• Manages key, non-labor operating costs in line with budgeted levels.
• Processes and submits monthly expenses and budget data timely per Sunrise policies and internal business controls.
• Spends time and the time of others on what’s important; quickly zeros in on the critical few and puts the trivial aside; can quickly sense what will help or hinder accomplishing a goal; eliminates roadblocks; creates focus.
• Demonstrates great judgment relating to issues that matter.
• Facilitates effective Stand Up and Department Leaders meetings (time and content).
• Honors time commitments, begins and ends meetings on time.
• Effectively communicates priorities.
• Demonstrates flexibility to adjust priorities to the ever-changing needs of the business.
• Maintains monthly proactive communication with resident’s family members or responsible parties.
• Oversees the planning of an in-house family event monthly.
• Holds consistent, effective Resident Council meetings.
• Encourages family involvement via Volunteer Programs.
• Makes self available to residents and their families.
• Ensures implementation and maintenance of a family support program.
• Ensures Family Service Meetings happen regularly and according to Sunrise policy.
• Ensures Sunrise Wellness and Resident Care systems are implemented and followed.
• Strives for excellent quality care and service delivery as measured in the Community Performance Review process (CPA); institutes and ensures corrective action in a timely manner.
• Reviews customer and secret shopper surveys and acts accordingly and institutes appropriate corrective actions in a timely manner.
• Develops a thorough working knowledge of state and provincial regulations and policies and procedures dictated for residents and ensures compliance.
• Ensures all resident administrative files are well maintained, current and in compliance with regulations.
• Follows up on issues identified in the Regional Director of Resident Care (RDRC) site visit report.
• Follows up on mock survey process.
• Ensures community is in compliance with OSHA requirements.
• Provides leadership and promotion of the Sunrise Safety and Risk Management policies.
• Reviews all incident reports and ensures corrective actions are in place in a timely manner.
• Practices safety procedures at all times including Personal Protective Equipment (PPE), fire extinguishers, Safety Data Sheets (SDS) and Lockout Tagout procedures.
• Blends people into teams when needed, creates strong morale and spirit in team, shares wins and successes, fosters open dialog, defines success in terms of the whole team, and creates a feeling of belonging in the team.
• Partners with the Regional team and community leaders in the delivery of and participation in Sunrise University Training and self-study programs.
• Develops a working knowledge of state/provincial regulations and ensures compliance through supervising and coaching team members.
• Achieves team member engagement goals and actively leads the engagement process and programs.
• Effectively manages the recruitment process using Sunrise’s applicant tracking system (ATS) and established selection programs and processes.
• Oversees team member staffing and scheduling according to operational and budgetary guidelines.
• Conducts daily review of timekeeping practices and payroll reports to ensure all hours worked are recorded and appropriately paid.
• Holds team accountable and corrects actions when necessary and documents.
• Ensures that appearance and presentation of staff is professional.
• Assists in the training of the new Executive Director with their on-boarding and effectively transitions them to the community team and engages in the daily operations.
• Responsible, in partnership with the Director of Operations, for managing the Executive Director onboarding/training process for assigned Executive Directors.
• Maintain compliance in assigned required training and all training required by state/province or other regulating authorities as applicable to this role to ensure that Sunrise standards are always met.
• Perform other duties as assigned.

Benefits

• Medical, Dental, Vision, Life, and Disability Plans
• Retirement Savings Plans
• Employee Assistant Program / Discount Program
• Paid time off (PTO), sick time, and holiday pay
• myFlexPay offered to get paid within hours of a shift
• Tuition Reimbursement
• In addition to base compensation, Sunrise may offer discretionary and/or non-discretionary bonuses. The eligibility to receive such a bonus will depend on the employee’s position, plan/program offered by Sunrise at the time, and required performance pursuant to the plan/program.
• Some benefits have eligibility requirements

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Number of Employees: 5,001-10,000 employees