Sr. Event Marketing Manager

RealPage•Richardson, TX

4d•Remote

About The Position

The Sr. Event Marketing Manager is responsible for the strategy, planning, execution, and optimization of RealPage’s branded events that are fully owned and operated by the company. These include RealPage’s largest customer-facing experiences, executive programs, and curated regional events for high-value accounts and vertical-specific audiences. These events are designed to deepen customer relationships, highlight product innovation, and support revenue growth. This is a highly hands-on role with no direct reports, requiring strong execution capabilities and the ability to lead cross-functional teams and vendors through both planning and onsite delivery. The ideal candidate brings deep experience designing impactful B2B event experiences, is confident engaging with executives, and understands how to translate SaaS and hardware products into compelling, in-person experiences. This role reports to the VP of Demand Generation and Field Marketing.

Requirements

Bachelor's degree in marketing, communications, business, or related field.
8–10 years of hands-on event marketing experience in B2B SaaS or Enterprise Tech.
Strong experience executing high-impact events with executive audiences.
Proven ability to manage event budgets.
Executive presence and confidence working across senior stakeholder groups.
Familiarity with Salesforce, JiffleNow or similar tools for registration and meeting tracking.

Nice To Haves

CTSM (Certified Trade Show Marketer) preferred; CPM also a plus.

Responsibilities

Lead the strategy, planning, and execution of RealPage’s owned events, including RealPage's annual RealWorld user conference, executive exchanges, and curated vertical programs.
Translate business strategy into compelling event experiences that drive brand engagement and sales conversations.
Ensure every event delivers a high-value experience tailored to the audience, particularly senior decision-makers.
Serve as the program manager and main point of contact throughout planning and execution of all event components and driving other team leads in their various project areas.
Integrate experiential elements and interactive product showcases where appropriate.
Lead event planning through coordination with internal stakeholders, including other marketing team members, sales, customer success, design, and the broader events team.
Manage planning timelines, decision-making, and execution for large-scale and high-impact programs.
Confidently engage with senior leaders to secure alignment and drive results.
Own the budget for all owned events, including planning, vendor management, and reconciliation.