Sr. Digital Content Strategist
About The Position
The Senior Digital Content Strategist understands and guides content solutions prioritized by Mayo Clinic stakeholders and MCP partners, with a primary focus on transforming complex, ambiguous, and emerging clinical, technical, and operational training into clear, actionable digital artifacts for end users. Leads innovative projects or agile teams for the development of products and services where delivery of content is core functionality, particularly training and enablement assets designed to support adoption and performance often serving as the initial executor when requirements and standards are not yet defined. Works as part of a team to analyze and apply available user and business intelligence to effectively define digital solutions that meet institutional and business goals and partner with subject matter experts to distill novel or highly technical information into user-centered training materials. Establishing exemplary artifacts that inform future scalable development. Plans for end-to-end life cycle of evidence-based health education content in text, voice and multimedia formats delivered through digital channels to meet business objectives by empowering target audiences to take action with emphasis on first-of-its-kind or high-complexity content. Develops and documents data-driven content strategy plans/recommendations to help drive efficient content development and stakeholder consensus that support efficient development of scalable training artifacts and consistent end-user experiences. Performs research and experiments with new platforms and new content types, and through a strong understanding of practice, patient and consumer needs, works to improve the user experience, with an emphasis on clarity, usability, and learning effectiveness for end users, particularly where standard approaches are insufficient. Provides direction and input to internal and external digital content creators, guiding the development of training artifacts and ensuring alignment with content standards and end-user needs, and enabling other team members to apply established approaches once complexity has been resolved. May provide direct supervision. Serves as a mentor to colleagues, sharing expertise in translating complex material into effective training and enablement content. Performs other duties as needed. This vacancy is not eligible for sponsorship/ we will not sponsor or transfer visas for this position. Also, Mayo Clinic DOES NOT participate in the F-1 STEM OPT extension program.
Responsibilities
- Understands and guides content solutions prioritized by Mayo Clinic stakeholders and MCP partners
- Transforms complex, ambiguous, and emerging clinical, technical, and operational training into clear, actionable digital artifacts for end users
- Leads innovative projects or agile teams for the development of products and services where delivery of content is core functionality
- Analyzes and apply available user and business intelligence to effectively define digital solutions that meet institutional and business goals
- Partners with subject matter experts to distill novel or highly technical information into user-centered training materials
- Plans for end-to-end life cycle of evidence-based health education content in text, voice and multimedia formats delivered through digital channels to meet business objectives
- Develops and documents data-driven content strategy plans/recommendations to help drive efficient content development and stakeholder consensus
- Performs research and experiments with new platforms and new content types
- Provides direction and input to internal and external digital content creators, guiding the development of training artifacts and ensuring alignment with content standards and end-user needs
- May provide direct supervision
- Serves as a mentor to colleagues, sharing expertise in translating complex material into effective training and enablement content
- Performs other duties as needed
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What This Job Offers
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
