Sr. Content Strategist, Technical Content Experience

Amazon • Arlington, VA

1d

About The Position

Join us on the Content Excellence team as a Senior Content Strategist and help
define the standards and frameworks that govern AWS technical content.

At AWS, content consistency doesn't happen by accident; it requires clear
specifications for how content is structured, organized, evaluated, and managed.
As AI transforms content creation and management, these foundational rules
become essential for authors and machines alike.

As part of the Technical Content Experience organization, the Content Excellence
team is looking for a strategic thinker to define what good content looks like,
and then partner with platform teams, content creators, and AI systems to ensure
those standards are understood, adopted, and applied. The right candidate thinks
in frameworks and systems and influences through clarity and collaboration. They
excel at translating ambiguity into actionable specifications that other teams
operationalize.

This role requires exceptional communication skills, strong analytical thinking,
and the ability to influence without authority.

Requirements

• 5+ years of digital content management, communications, or content strategy experience
• Experience using data and metrics to determine and drive improvements
• Experience using content management systems and content tools
• Experience designing, planning, and delivering content solutions that meet the needs of technical business customers
• Experience building cross-functional partnerships and influencing stakeholders across the organization to act without having a direct reporting relationship
• Experience establishing governance frameworks or quality criteria for content at scale

Nice To Haves

• Experience building ontologies, taxonomies, and semantic relation frameworks
• Experience implementing change management successfully transitioning programs into large-scale operations
• Experience defining requirements for AI-assisted content systems
• Understanding of content lifecycle management frameworks
• Experience rationalizing or consolidating fragmented content ecosystems
• Experience documenting standards, patterns, or guidelines for broad organizational adoption
• Familiarity with structured content concepts (DITA, component content management, content reuse)

Responsibilities

• Define the content ecosystem strategy that outlines what customer needs AWS content must serve, how properties should be organized, and what content should be single-sourced.
• Create content architecture standards. Define the categories, taxonomy, and organizational structures that enable unified and intelligent content management.
• Manage the content model. Specify content types, components, and metadata that authors and AI systems use as their foundation.
• Establish content patterns. Document assembly rules for each content type so anyone can create or generate compliant first drafts.
• Maintain the Content Design System as the single source of truth for how AWS content should be created and managed.
• Define quality criteria that distinguishes good content from bad, enabling data-driven evaluation and routing decisions.
• Specify content lifecycle stages, triggers, and evaluation criteria that enable proactive management at scale.
• Define gold-standard criteria for AI training corpus curation.
• Drive alignment across stakeholders on definitions, criteria, and specifications.

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed