Sr. Data Product Manager

Home Depot•Atlanta, GA

54d

About The Position

The Sr. Product Manager for Orange Apron Media (OAM) is responsible for driving the design, delivery, and adoption of data products that power media sales, planning, activation, measurement, and optimization. This role bridges business needs with technical execution, ensuring our data products are scalable, reliable, and aligned with OAM's strategic growth objectives. They will collaborate with engineering, analytics, operations, and business stakeholders to define product requirements, manage backlogs, and deliver high-value features that enable internal teams and partners to build, measure, and optimize retail media campaigns effectively. This position requires a strong blend of customer-back, user-centric design, product thinking, and technical acumen to deliver data products that are foundational to OAM's media ecosystem.

Requirements

Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
3 years of work experience

Nice To Haves

3-6 years of relevant work experience
Experience working as a Product Manager in a modern software development based enterprise environment
Demonstrated experience with modern software development product management practices and agile methodologies, specifically the extreme programming (XP) principles of paired programming, test driven development, and continuous deployment
Proven ability to deliver customer-back, user-centric data products that solve real business problems and drive adoption.
Experience translating business objectives into clear product roadmaps, backlogs, and requirements.
Strong communication skills to explain technical data concepts to non-technical stakeholders and leaders.
Ability to create first-class artifacts including clear documentation, executive-ready presentations, and other product deliverables, that drive alignment and adoption.
Ability to manage and prioritize work in a matrixed, cross-functional environment, balancing short-term needs with strategic investments.
Experience identifying goals, metrics and analytics to measure product value
Strong understanding of data modeling, pipelines, and quality concepts to ensure data products are trusted and reliable.
Ability to partner with data engineering and analytics teams to deliver end-to-end data solutions, from ingestion to reporting or activation.
Comfort working with SQL, APIs, or other tools to validate data and guide requirements.
Understanding of retail media or digital media ecosystems, including ad servers, DSPs, audience segmentation, campaign metadata, and performance measurement.
Experience supporting media planning, activation, or measurement workflows.
Exposure to marketing attribution, incrementality testing, or campaign optimization is a plus.

Responsibilities

Strategy & Planning: Seeks to empathize with and understand the end user deeply and use that knowledge to determine the fastest path to deliver value
Translates business goals and end user needs into product strategy; communicates direction and product priorities to the development team, other matrixed teams, and third-party partners
Identifies goals, metrics and analytics to determine product value; continually makes recommendations and refinements to the product backlog based on learnings
Manages and grooms the product backlog; makes future decisions based on the value that will be delivered
Partners with Finance to understand financial needs and assist in the creation of business plans for new opportunities
Monitors research as well as the competitive landscape to recommend the best solutions and ensure that products remain or become best in class
Ensures that product directions balance both the user needs and business goals of driving sales, improving efficiency and enhancing customer satisfaction
Delivery & Execution: Formulates, tests and refines assumptions and hypotheses through user research and testing
Documents, reviews and ensures that all quality and change control standards are met
Creates, prioritizes and accepts user stories; incorporate them into release planning
Makes product decisions that drive value on a daily basis
Identifies and considers pros, cons, issues, obstacles, dependencies and value associated with features and enhancements
Participates in standups, iteration planning sessions, product demo, and retrospectives
Condenses complex technical concepts into non-technical language for stakeholders
People: Fosters collaboration with team members (Engineering, UX, etc.) to drive value and identify and resolve impediments
Acts as a proponent of modern software development practices
Advocates for the end user and stakeholder by becoming associated with the product, empathizing with and understanding user needs
Works with the product team to continuously assess progress, disseminate lessons learned, and understand next steps
Manages cross functional team and stakeholder expectations to execute on product strategy and provides education to requestors to determine prioritization based on tangible benefits and/or user experience
Guides more junior team members in strategy, alignment, analysis and execution tasks
Participates in and contributes to learning activities around modern software design and development core practices (communities of practice)
Participates in talent acquisition, development and retention activities in support of team