Sr. Creative Branded Content Manager

Realtor Agent•New York, NY

34d•Hybrid

About The Position

Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions. Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance. The Sr. Creative Branded Content Manager is the day to day lead of our branded content Creative Studio. Our Creative Studio creates custom content and rich, interactive experiences for our Fortune 1000 advertisers. This multifaceted role requires a unique combination of creative vision, robust project management, and post-sale analysis. Reporting to the VP, Branded Content , you will be instrumental in developing concepts and crafting compelling pitches for advertisers. You will also own project execution of sold campaigns from concept through delivery, managing vendor and freelance relationships, and overseeing project budgets. This role requires a strong design background and meticulous project management skills, bringing in projects on time and on budget. Our team is recognized for delivering excellent service to our media clients.

Requirements

Bachelor's degree with 5+ years of experience in a creative role, with significant focus on design, integrated marketing, and project management within a publisher, agency, or media organization.
Exceptional visual design skills demonstrated through a strong portfolio of pitch decks, mockups, event design.
Proficiency in presentation tools (Google Slides) and professional design software (e.g., Adobe Creative Suite).
Demonstrable experience in creative project management, including the ability to scope work, develop production timelines, manage budgets, and successfully run multiple projects simultaneously.
Experience in briefing and managing external creative vendors and freelancers (e.g., designers, video producers, copywriters).
Experience with campaign performance evaluation and reporting, demonstrating a data-informed approach to creative execution and optimization.
Working knowledge of the pre-sale and post-sale processes within digital advertising and branded content.
Excellent communication skills; comfortable presenting complex creative ideas to high-level internal and external stakeholders.

Responsibilities

Creative Concept Development: Collaborate with the VP, Branded Content, to develop and present strategic and innovative branded content concepts and creative direction for custom client projects and proactive pitches. Create the design for our general presentation and templates.
Hands-On Design & Pitch Execution: Serve as the primary visual lead for the team. Perform hands-on design work including creating mockups, and designing compelling, persuasive pitch decks and presentations. Occasionally work designing client gifts and event marketing collateral.
End-to-End Creative Project Management: Oversee all stages of branded content production. Hire, supervise, and manage external freelancers and production vendors to execute projects. Review timelines, track progress, and report status to sales management and clients.
Budget and Vendor Management: Responsible for managing the budget for all projects within the creative studio. Lead relationships, manage contracts, and ensure efficient resource allocation with both in-house and external creative firms.
Quality Control & Compliance: Act as the quality control check for all creative assets, ensuring projects adhere to creative briefs, brand standards, and platform requirements.
Performance Evaluation & Reporting: Evaluate concepts and campaigns post-launch based on performance objectives. Partner with our account management team to deliver relevant reporting and contribute optimization recommendations to internal account teams.
Client Expertise: Act as the creative expert in client meetings, presenting work and clearly connecting the creative vision to the utility and impact of the company's media platform. Limited travel to client meetings may be required.