Sr. Copywriter

Alight Solutions

25d

About The Position

The Copywriter at Alight Solutions would be responsible for creating compelling and brand-consistent content across multiple marketing channels. This role would typically involve working with cross-functional marketing teams to develop messaging that communicates the value of Alight's human capital and benefits technology to clients and their employees.

Requirements

• Exceptional writing skills: A portfolio demonstrating creative, compelling and error-free writing for a variety of mediums.
• B2B and SaaS experience: Experience writing for a business-to-business (B2B) audience, preferably in the human resources, benefits, or cloud-based software industries.
• Strategic thinking: The ability to interpret creative briefs and develop copy that aligns with broader marketing campaigns and company objectives.
• Collaboration: Demonstrated success working with designers, creative staff, and subject-matter experts.
• Project management: Organizational skills with the ability to manage multiple projects and meet deadlines
• 8+ years of applicable experience, most recently in a copywriting or editing role in either a corporate, or agency environment
• Alight requires all virtual interviews to be conducted on video.

Responsibilities

• Maintain brand language guide: Use Alight’s formal Positioning Document to develop and maintain a brand language guide, offering various ways to communicate key messaging for different channels.
• Content creation: Write clear, creative and engaging copy for a wide range of marketing materials, including: - Digital display ads - Video scripts - Website and landing pages - Case studies - Email - Landing pages - Event messaging - Sales sheets - Social media - Some internal communications
• Brand voice: Uphold and manage the Alight brand voice and messaging, ensuring consistency across all communications.
• Strategic collaboration: Work with marketing, design and product teams to develop and execute content strategies that align with business goals.
• Research and interpretation: Distill complex, technical information about benefits and human capital technology into persuasive and easy-to-understand copy for a target audience (i.e., clients and brokers).
• Editing and proofreading: Review and edit content produced by other marketing team members to ensure quality, accuracy and adherence to brand standards.

Benefits

• We offer programs and plans for a healthy mind, body, wallet and life because it’s important our benefits care for the whole person. Options include a variety of health coverage options, wellbeing and support programs, retirement, vacation and sick leave, maternity, paternity & adoption leave, continuing education and training as well as several voluntary benefit options.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees