Sr. Consultant, Content Strategy and Governance
About The Position
Are you passionate about exceptional digital experiences? Are you a team player who understands the science and tech behind great content? Are you excited to learn new things? If so, this could be the role for you! LPL’s Content Strategy and Governance team is searching for a digital content strategist skilled at managing projects from concept to launch, infusing digital projects with sound content strategies, and delivering digital experiences that solve audience and business challenges. This role is responsible for continuously optimizing content across digital experiences to drive value for key audiences. We’re looking for someone who is part visionary, part tactician and a masterful relationship builder.
Requirements
- 3-5 years of experience working with UX concepts and digital content strategy best practices
- 3-5 years of experience with technical content foundations, such as metadata, personalization, taxonomy and tagging
- Strong knowledge of user experience across devices, platforms and channels
- Strong presentation and collaboration skills to influence stakeholders to adopt new practices
Nice To Haves
- Software: Adobe Experience Manager, Adobe Assets, Smartsheet, Content Workflow (Gather Content), Writer (generative AI)
- Headless content management approach, understanding of structured content and content fragments
- Experience creating personalized, authenticated user experiences
Responsibilities
- Utilize a holistic and human-centered approach to content planning and optimization, from research and insight generation to concept and delivery
- Communicate with technical-minded colleagues, to deliver innovative solutions (i.e. content management, digital asset management, workflow solutions, etc.)
- Negotiate across teams for a consistent content experience, production lifecycle, and influence partners to embrace an enterprise content strategy
- Work with product managers, content developers, creative resources (Graphic Design and Video Production), channel publishers, Email producers, and analytics specialists to solve complex business problems and diverse user needs
- Partner across organizations (corporate communication, product and service marketing, knowledge management, service, etc.) to create audience-centric experiences by aggregating, curating and optimizing existing content assets
- Define and govern digital content, and ensure any content created for online consumption is optimized for user goals, search or KPIs that help drive improved engagement
- Employ empathy for the user to imagine and create intuitive, accessible and easy-to-understand digital experiences
- Handle multiple projects concurrently, and prioritize requirements into short- and long-term plans
- Adapt to and succeed in a constantly changing, fast-paced environment, with the ability to be a thought leader
- Evangelize LPL’s content style guide in support of the digital brand expression, and foster the use of best practices to drive engagement
- Apply user-centered design (UCD) methods to identify user needs and create a roadmap to meet those needs, focused on the user, and aligned to business and technical expectations
Benefits
- LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play – such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
1,001-5,000 employees
