Sr Campaign Manager - Digital COS

USA TODAY Co.
$19 - $25Remote

About The Position

The Senior Campaign Manager is responsible for providing end-to-end Ad Operations support to a portfolio of digital advertising campaigns running on USA TODAY and across the USA TODAY Network. The Campaign Manager plays an integral role within Revenue Operations and directly contributes to the continued success of Gannett and our clients by ensuring campaigns are executed accurately, on-time, and meet contracted goals.

Requirements

  • 2+ years of working experience in DFP/Google Ad Manager
  • Familiarity and experience with 3rd party ad tags (DCM, Sizmek, etc) and ad verification partners (Integral Ad Science, DoubleVerify, MOAT)
  • Deadline-oriented with the ability to balance competing priorities and manage multiple projects/tasks at once
  • Business-minded with strong communication skills (both written and verbal)
  • Working knowledge of Excel
  • Excellent collaboration skills and willingness to communicate via multiple platforms (Zoom, Teams, email, phone, etc…) as role is 100% remote

Responsibilities

  • Coordinate with partner teams and agency contacts to identify creative deliverables and ensure all assets received from advertisers adhere to specifications and guidelines.
  • Flawlessly traffic ad campaigns within ad server (primarily Google Ad Manager)
  • Perform QA and pre-launch testing to ensure proper implementation of all creative and 3rd party measurement elements
  • Troubleshoot delivery concerns, reporting discrepancies and/or creative rendering issues
  • Compile and analyze GAM and 3rd party reporting regularly and proactively optimize towards client’s KPIs
  • Ensure ad campaigns deliver in full, maximizing revenue and minimizing impression waste
  • Participate in on-call rotation to provide urgent after-hours support
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