Sr Analyst, Ads Insights & Analytics
About The Position
PayPal Ads is seeking a highly strategic and results-driven Manager, Data & Insights to turn PayPal’s transaction graph into stories that help advertisers understand their customers, categories, and opportunities—ultimately increasing PayPal Ads investment. We blend technical rigor with sales storytelling to drive real business outcomes. This job applies advanced analytical techniques to solve complex business problems and drive measurable impact. They will act as a bridge between analysts and managers, mentoring junior team members while independently leading high-visibility analytics projects.
Requirements
- 3+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.
Nice To Haves
- 5+ years in client-facing analytics, marketing science, or insights within ads/marketing technology, platforms, or consultancies.
- Excellent client-facing presentation skills and demonstrated ability to influence non-technical audiences with a “so what?/what next?” mindset.
- Strong SQL and Python skills; experience with visualization tools; and building executive-ready narratives.
- Working knowledge of ads measurement (e.g., lift, experiment design, attribution concepts) and comfort designing practical, business-friendly analyses.
- Experience supporting enterprise advertisers or vertical-specific storytelling (Retail, Tech, CPG, Travel, Finance, etc.).
- Familiarity with experimentation tooling and basic statistical concepts.
- Portfolio of decks or dashboards showcasing insights-to-story translation and commercial impact.
Responsibilities
- Lead advanced data analysis projects, applying statistical models and predictive techniques.
- Mentor junior analysts and provide guidance on best practices in analytics.
- Develop actionable insights and recommendations for senior business stakeholders.
- Design, build, and maintain advanced dashboards and data visualizations.
- Partner with business leaders to identify new opportunities for data-driven improvements.
- Present pre-sales insights in concise narratives, visuals, and recommendations tailored to advertiser goals; build sales-ready decks and dashboards.
- Query large-scale first-party datasets (SQL) and build reproducible Python workflows to surface audiences, pathways, category trends, and whitespace.
- Support pre-sales discovery, RFP responses, pilots, and QBRs; quantify expected/realized impact with clear measurement plans.
- Partner with Sales to identify insight opportunities that unlock upsell/renewal; track how insights influenced decisions and spend.
- Collaborate with Product/Marketing on thought-leadership content (vertical insights, seasonal trends) that scales across accounts.
Benefits
- At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset-you. That’s why we offer comprehensive, choice-based programs, to support all aspects of personal wellbeing—physical, emotional, and financial—delivering meaningful value where it matters most.
- We strive to create a flexible, balanced work culture with a holistic approach to benefits, including generous paid time off, healthcare coverage for you and your family, and resources to create financial security and support your mental health.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
5,001-10,000 employees
