Sponsorships and Events Specialist

Lucchese BootmakerDallas, TX
17h

About The Position

Lucchese Bootmaker is seeking an organized and proactive Sponsorships & Events Specialist to support the planning and execution of sponsorships and event activations that include but are not limited to: Dallas Cowboys, University of Texas, Houston Rodeo, National Finals Rodeo (NFR), and more. Reporting to the Senior Manager of Sponsorships & Events, this role will assist with sponsorship management, event logistics, and cross-functional communication to help bring premium brand experiences to life. This position plays a key role in maintaining strong partner relationships and ensuring that all sponsorship and event efforts reflect Lucchese’s heritage, brand values, and commercial goals and delivering the utmost focus on customer-centricity.

Requirements

  • Strong project management and organization skills with excellent attention to detail
  • Clear and professional communication skills; confident working with internal and external partners
  • Customer-centric, solution-oriented mindset with willingness to take initiative and learn
  • Deep appreciation for luxury, heritage, and craftsmanship—and an intuitive understanding of Lucchese’s consumer and positioning.
  • College Bachelor’s Degree; prefer Business Administration, Marketing, Sports Management, or related degree programs
  • 1-3 years of experience in brand partnerships, sponsorships, event marketing, prefer within the sports, retail, or premium goods sectors
  • Must have valid driver’s license
  • Prolonged periods of walking, standing, and sitting in an office environment and field environment for events.
  • Must be able to lift up to 25 pounds at times.
  • Must be able to see, hear, listen, and effectively communicate
  • Willingness to travel up to 50% as business requires, including weekends and evenings during major activations or events.
  • Required travel by car, or airplane, as necessary depending on the event.

Responsibilities

  • Lead minor sports related sponsorships, gala sponsorships, and local events from planning to execution
  • Coordinate and execute special or quick-turn projects with accuracy and urgency
  • Input and manage Airtable projects for sports, entertainment, and event sponsorship contractual deliverables
  • Support on-site event activations as needed, including planning, logistics, setup, and hospitality
  • Facilitate vendor contract negotiations and coordinate deliveries to ensure timely delivery of materials and services, within budget
  • Assess sponsorships and events to ensure employee understanding, customer satisfaction, budget alignment, and profitability
  • Work closely with the product and distribution teams to facilitate product TOs, shipping coordination, and IT support for events
  • Collaborate with digital team to promote sponsorship opportunities through social media, email campaigns, and website
  • Submit and track invoices, vendor payments, and gift cards with the accounting team
  • Maintain inventory of displays and other equipment in Airtable
  • Addresses staff and customer questions and complaints and works to reach resolution
  • Collaborates with internal stakeholders to develop event budgets
  • Maintain brand standards across all experiential touchpoints and partner-facing materials
  • Lead generation via research and identifying companies, organizations, and individuals interested in sponsoring events or programs
  • Maintains a detailed database of current and potential sponsors; personal details such as contact information and sponsorship history
  • Contribute to tracking KPIs and compiling performance recaps
  • Proposes improvements or innovative programs to stimulate business or increase efficiency and efficacy of operations
  • All other duties as assigned
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