Specialist, Consumer Marketing Intelligence
About The Position
We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters. Our Marketing, Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing, sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes, ears and voice of Ford. In this position... The Marketing Intelligence Specialist supports the development and optimization of Consumer Marketing Communications by delivering data-driven insights that improve campaign effectiveness and brand performance. This role works across Brand, Media, Content, and Analytics teams to connect marketing activity to business outcomes. This position focuses on synthesizing multiple data sources into clear insights, supporting test-and-learn initiatives, and enabling fact-based decision making.
Responsibilities
- Supports the development and optimization of Consumer Marketing Communications
- Delivering data-driven insights that improve campaign effectiveness and brand performance
- Works across Brand, Media, Content, and Analytics teams to connect marketing activity to business outcomes
- Synthesizing multiple data sources into clear insights
- Supporting test-and-learn initiatives
- Enabling fact-based decision making
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
