Solutions Marketing Specialist

ACDI - Access Control Devices, Inc. • Benton, AR

45d • Onsite

About The Position

A Solutions Marketing Specialist is responsible for driving marketing readiness, visibility, and sales enablement across ACDI’s portfolio of technology solutions. This role works closely with internal teams and vendor partners to translate product capabilities into clear messaging, campaigns, and marketing resources that support dealer engagement and revenue growth. The specialist helps bridge the gap between product, marketing, and sales, ensuring that ACDI solutions are clearly positioned and that sales teams have the tools they need to successfully communicate value to partners and customers. Successful team members contribute to a collaborative work environment and demonstrate courteous, helpful, and professional behavior while supporting ACDI’s mission, vision, and core values.

Requirements

• Bachelor's degree in marketing, communications, business, or related field and a minimum of 3+ years of experience in product marketing, portfolio marketing, or solution marketing, or equivalent combination of education and experience
• Experience working with technology or software solutions
• Ability to translate complex information into practical sales messaging
• Experience collaborating with cross-functional teams and external partners
• Strong presentation and communication skills
• Strong professional communication skills (via phone, email, and in-person)
• Strategic thinking with strong execution follow-through
• Project coordination and collaboration
• Experience exercising discretion and confidentiality with sensitive company or team information
• Must be able to stand or sit for prolonged periods of time
• Must be able to lift 15 pounds
• Ability to travel up to 10% annually or as needed, and fly on a commercial airliner if needed
• May be required to furnish a passport or other identity documents for international travel
• Employee may be required to furnish adequate internet services, mobile services, and devices necessary to receive business communications on a continual basis

Nice To Haves

• Experience supporting B2B or channel sales organizations is a strong plus

Responsibilities

• Support marketing initiatives across ACDI’s portfolio of technology and software solutions
• Partner with internal product managers and external vendors to stay current on roadmaps, features, and positioning
• Translate technical capabilities into clear business value for dealers and end users
• Recommend campaign themes, promotions, and go-to-market motions
• Develop briefs and requirements for content, design, video, and digital deployment
• Ensure sales teams have current presentations, one-pagers, talk tracks, and competitive positioning
• Identify gaps in enablement and propose solutions
• Support product launches, updates, and partner communications
• Participate in recurring meetings with vendors and internal stakeholders
• Monitor market activity and provide feedback from the field to product teams
• Collaborate with marketing automation resources to bring campaigns to market
• Maintains a complete understanding of and adheres to all ACDI policies, procedures, and processes
• Contributes to team effort by accomplishing related results as needed
• Maintain a positive organizational culture while upholding ACDI's mission, vision, and core values
• Understand and successfully accomplish the established goals and objectives outlined in the marketing strategy plans

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level