Social Media Technician - Police Department
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About The Position
This position is responsible for creating informative content for social media platforms, actively engaging with the community, serving as a liaison between the police department and the public, media outlets, and other agencies, and monitoring social media channels for emerging issues. The role involves developing and implementing digital marketing strategies to promote the department's programs, services, and community outreach efforts. Additionally, the position provides training and guidance to department personnel on social media policies, best practices, and protocols. Monitoring social media metrics, analytics, and insights to evaluate the effectiveness of content and campaigns is also a key responsibility. Reports on social media performance, audience demographics, and engagement trends will be prepared to inform decision-making and strategy development. Collaboration with the department's IT and cybersecurity personnel is essential to ensure the security and integrity of social media accounts and digital assets, implementing measures to protect against hacking, unauthorized access, and data breaches. Staying informed about emerging trends, technologies, and best practices in social media, public relations, and law enforcement is crucial.
