Social Media Specialist

Whiteboard Marketing•Dublin, OH

9d•$48,000 - $52,000•Hybrid

About The Position

We are a national digital dental marketing agency looking for a full-time Social Media Specialist who concentrates on curation, implementation, tracking, and optimizing our social media campaigns across applicable channels, including, but not limited to, Facebook, X, Instagram, LinkedIn, YouTube, and Google Business Profile for our clients. We are in search of a team member who can learn and operate our platforms and adapt to our current internal and external processes and methods to build brand awareness and manage clients’ social media platforms. The ideal candidate is highly detail-oriented, organized, creatively driven, and committed to strong quality assurance across all content and deliverables. They should thrive in a fast-paced environment, communicate proactively, and deliver polished, accurate work while managing multiple clients and deadlines.

Requirements

Strong organizational skills and attention to detail
Commitment to quality assurance and consistently delivering polished, accurate work
Creative ability in content development, storytelling, graphic design, and video editing
Experience capturing both photo and video content, with strong video editing skills
Demonstrated experience managing all aspects of digital marketing, including email, social media, and online advertising campaigns, and content-related strategies with an emphasis on strong copywriting skills
Strong copywriting, proofreading, and communication skills
Ability to manage multiple clients, projects, and deadlines in a fast-paced environment
Quick learner who adapts to systems, tools, and established workflows
Self-motivated and driven; willing to work in a fast-paced environment
Solid knowledge of website and social analytics tools
Proficient in Canva, Meta Business Suite, and Adobe Creative Suite
Knowledge of scheduling platforms: Hootsuite or a similar platform
Capable of interpreting data and making recommendations about best practices in digital marketing to improve client performance
Bachelor's degree in marketing, journalism, communications, or a related field
Digital marketing: 2+ year(s)

Nice To Haves

Agency experience preferred

Responsibilities

Day-to-day content creation on Facebook, X, Instagram, LinkedIn, YouTube, and other social platforms
Design, create, and maintain clients’ social media presence and implement a posting strategy
Manage and monitor organic and paid social media efforts
Create and optimize graphics and videos
Build brand voice for clients and follow brand guidelines consistently
Perform quality assurance checks on social media content to ensure accuracy, consistency, and brand alignment
Brainstorm new and creative growth strategies for social media and content marketing (email and blogs)
Provide input for social media advertising campaigns
Strong written, proofreading, and verbal communication skills
Troubleshoot technical issues on social platforms if needed
Use strong analytical ability to evaluate viewer experience and engagement across multiple social platforms
Evaluate emerging social media, review, and digital marketing channels and trends.
Provide thought leadership and perspective for adoption where appropriate
Meet with clients in a team environment to communicate social media and digital marketing strategy
Consult with clients and internal team members about social media campaign strategies
Build strong relationships with team members and clients
Identify social media trends and insights
Lead analysis of key social insights
Measure and report performance of all digital marketing campaigns and assess against goals