Social Media Senior Coordinator/Specialist

Riverkeeper IncOssining, NY
2d$35,000 - $48,500Hybrid

About The Position

The Social Media Sr. Coordinator/Specialist will assist in increasing engagement and expanding our audience by innovatively harnessing best practices for social media and digital campaigns. Reporting to the Communications Manager, this role will: create content that expands the appeal and deepens the understanding of our efforts; coordinate the day-to-day operations of our social media program; proactively engage in relevant and impactful online conversations; positively represent the organization in responses to comments, mentions, and direct messages; design tiles; create and edit videos; develop social media campaigns that both drive results and present a cohesive and compelling organizational identity.

Requirements

  • Capable of translating complex topics into smart and conversational copy
  • A proactive problem solver, eager to find solutions and bring out the best in others
  • Deeply familiar with social media best practices
  • A skillful writer with a clear sense of what works for different audiences and outlets
  • Possessing an eye for design
  • Someone who delivers on or ahead of deadline
  • Comfortable with software, including Hootsuite, Canva, Adobe, Monday.com, and G Suite
  • Having keen judgment on priorities
  • Resilient in an ever-shifting advocacy landscape

Responsibilities

  • Draft compelling social media copy that supports advocacy and membership goals
  • Curate content to present a cohesive and compelling organizational identity
  • Drive action through optimized content – organic, boosted, and paid
  • Optimize and schedule posts, shares, and stories via social media management platform
  • Monitor and respond to comments, mentions, and direct messages in alignment with established guidelines
  • Identify, follow, and engage in relevant conversations across platforms
  • Assist with outreach and coordination with organic influencers and partners as directed
  • Track performance metrics and prepare summaries to inform ongoing improvements
  • Lay out social media tiles and create animations/carousels/video
  • Support the execution of social media and digital campaigns, both organic and paid
  • Liaise with graphic design, production, and software vendors and consultants
  • Monitor and leverage social media trends to ensure Riverkeeper is out in front and relevant in digital spaces

Benefits

  • Riverkeeper offers healthcare, dental and vision, life and disability coverage, retirement savings plan match, annual professional development stipend, Paid Time Off (vacation, sick, personal days, floating holidays, most federal holidays, summer Fridays), and other benefits; office is closed between Christmas and New Year’s Day holidays.
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