Social Media Producer

Parachute Home•Los Angeles, CA

1d•Hybrid

About The Position

At Parachute, we believe in creating a more comfortable home—one that feels intentional, effortless, and lived in. We’re looking for a Social Media Producer to bring that philosophy to life across our social channels. This role is for someone who lives and breathes social. You’re endlessly curious, visually driven, and deeply attuned to culture. You know how to spot a trend early—and more importantly, how to translate it into content that feels elevated, thoughtful, and true to the Parachute brand. As part of a small, highly collaborative Brand team, you’ll play a central role in shaping how we show up every day. You’ll own both the strategy and execution of our social presence creating content that inspires, engages, and grows our community.

Requirements

3+ years of experience in social media, content creation, or a related field
A true social native with deep expertise in TikTok and Instagram Reels
Equal parts creative and strategic, you can spot trends and know how to apply them thoughtfully
Highly skilled in shooting and editing content (mobile-first), with proficiency in tools like Canva, Figma, or similar
Strong understanding of visual design principles, including composition, color, typography, and motion
An excellent communicator with strong writing and storytelling instincts
Organized and detail-oriented, with the ability to manage multiple projects at once
Resourceful, proactive, and comfortable operating in a fast-paced, evolving environment
Collaborative by nature, but able to take full ownership of your work

Nice To Haves

Experience in home, design, or fashion
A strong point of view on aesthetics and visual storytelling

Responsibilities

Shape the Strategy (30%) Lead and evolve Parachute’s social presence across Instagram, TikTok, Pinterest, LinkedIn, and emerging platforms
Develop platform-specific strategies that feel native, relevant, and aligned with our brand
Drive audience growth and engagement through thoughtful, insight-driven content
Monitor performance and social listening, turning learnings into clear, actionable ideas
Partner cross-functionally to ensure alignment across campaigns, launches, and brand moments
Bring the Brand to Life (60%) Concept, shoot, and edit daily content, primarily short-form video, that reflects our aesthetic and point of view
Translate trends into content that feels timely yet enduring
Own the full content lifecycle, from ideation to final delivery
Maintain a consistent, elevated visual and storytelling standard across all channels
Collaborate closely with Brand (Copy, Creative, and Art Direction) to refine messaging and creative direction
Build Community (10%) Manage and maintain the social calendar with clarity and consistency
Engage with our audience and foster a sense of community around the brand
Source and amplify user-generated content (UCG) and creator partnerships
Partner with Customer Experience to deliver a seamless, thoughtful social care experience

Benefits

Work that fits your life
Hybrid schedule with Fridays work-from-home
Beautiful HQ in the heart of Culver City, steps from the light rail
Dog friendly office
Take care of you (and your people)
Comprehensive medical, dental, vision, and disability coverage
One Medical (full health) , Kindbody (fertility health), and Talkspace (mental health) memberships for modern, easy access to care
Up to 10 weeks of paid parental leave for growing families
Time to truly unplug
Open & flexible PTO - take the time you need, when you need it
Support beyond your paycheck
401(k) through Empower
Monthly work-from-home stipend
Monthly cell phone reimbursement
Daily delights
Free snacks to keep you fueled
Weekly catered lunch to bring everyone together
Employee Discount
Free bedding for a great night’s sleep, an incredible employee discount, and $300 in free product every year