Social Media Marketing Creator at the Hilton Hotel

Valor Hospitality Partners•College Station, TX

10d

About The Position

At Valor, we are passionate Hotelitarians—driven, detail-obsessed professionals who go beyond service to deliver true hospitality. With a global perspective and a commitment to thoughtful hospitality and sustainable dining, we bring enthusiasm, creativity, and local flair to every property we support. We seek individuals who value relationships, embrace high standards, and create meaningful experiences for guests, teams, and owners alike. If you’re someone who notices the little things and strives to make a lasting impact, you’ll thrive here. Please visit http://www.valorhospitality.com to learn more about our existing hotels, other exciting job opportunities and our company. If you think you bring the ideal blend of skills, attitude and teamwork, sprinkled with a love of Texas life, this could be the perfect home for you! Are you passionate and creative with a desire to grow? Let’s talk! Click here to learn more about what makes the Hilton College Station a one-of-a-kind in Aggieland! We are a global hospitality management company who partner with internationally renowned brands to deliver the full commercial potential of our hotels. Here in the US, we operate 25 properties and have ambitious development and growth plans. Our mission to go beyond hospitality by creating memorable experiences and lasting connections with our guests. It's our uncomprising passion for outstanding service that makes us who we are. At the core of this philosophy is our people. Our culture runs on passion, enthusiasm and fun. We love what we do! We set the bar high and we are relentless in our pursuit to re-define hospitality.

Responsibilities

Storytelling & Content Creation Build a consistent story highlighting guestrooms, amenities, events, team culture, outlets, and community partnerships.
Capture and produce content (photo/video) for reels/short-form video, posts, carousels, stories, and basic on-property interviews.
Maintain an organized content library (photos, b-roll, testimonials, seasonal assets) aligned with brand standards.
Social Media Ownership Own social calendar and execution across assigned platforms (e.g., Instagram, Facebook, TikTok, LinkedIn as appropriate).
Manage community engagement: comments, DMs, reviews routing (as applicable), and online reputation support in coordination with leadership.
Identify trends and opportunities for growth (UGC, creator partnerships, local collabs, cross-promotions).
Community Marketing & Events Represent Hilton College Station at community events, partner activations, and on-property happenings.
Coordinate with partners (nonprofits, civic organizations, campus-adjacent groups, local businesses) for social-forward collaborations.
Support DOS/Sales/Catering with marketing coverage for key need periods and priority segments.
Will be assigned a Community Outreach List to connect with local businesses, keep them informed of upcoming events, and promote any special opportunities.
Reporting & Performance Deliver weekly and monthly reporting (KPIs, campaign insights, content performance, audience growth, referral traffic, conversion indicators).
Use insights to adjust strategy and recommend next actions tied to business needs (occupancy, outlets, group, weddings).
Brand Compliance & Collaboration Ensure all content aligns with Hilton brand standards and property voice.
Collaborate with Sales, Catering, Operations, and F&B to plan campaigns and capture content.
Coordinate with vendors/contractors when needed (photographer, videographer, influencers).

Benefits

Competitive Salary
Daily Pay!
Team Member Hotel Discount Program
Uniforms Provided for most positions
Benefits - Health, Dental, Vision, Life Insurance, and other supplemental options
Paid PTO
401k with employer match
Team Member Awards and Recognition programs throughout the year
Food and Beverage Discounts
Tuition Reimbursement