Social Media Manager

Perry Ellis International Inc.-posted about 1 month ago

Full-time • Mid Level

Portland, OR

5,001-10,000 employees

Apparel Manufacturing

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This position will play a lead role in the development and implementation of digital, online and social media presence for the Nike Swim Brand. Will work with the brand marketing teams to create, implement, monitor, and analyze social media and digital/interactive marketing campaigns. This position will be responsible for driving the success of online campaigns.

Serve the Nike Swim marketing group as a digital/interactive/social media strategist
Responsible for keeping the group informed and up-to-date with current events
Filter proposal submissions
Drive interactive strategy and programs for PEI's brand marketing efforts
Implement and manage the development and execution of digital, interactive and social media marketing campaigns
Uses best practices for social media and digital marketing to assist with the expansion of the brands while increasing sales and retaining clients
Monitor brand conversations online while collecting and analyzing data for ongoing campaigns
Participate in the social media board to review upcoming campaigns and staff resources accordingly
Launch the schedule and budgeting efforts for marketing programs by using integrated day-to-day activity plans and timelines
Coordinate communication and approvals for all programs with social media team, brand marketing team and ecommerce team
Work with digital agencies to deploy assets for social media campaigns
Management of blogger relationships & partnerships

Excellent communication and writing skills
Must have strong analytical, forecasting and research skills
Experience in online marketing, branding, advertising and public relations would be helpful
Should have good networking, leadership and negotiation skills
Bachelor's Degree
3-5 years experience with Social Media - Twitter, FB, blogging
Background in general interactive/digital/social media strategy

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