UNPAID VOLUNTEER - Social Media Manager

Blockchain & Climate Institute/ BCI America Inc.•New York, NY

43d•Remote

About The Position

The Social Media Manager leads BCI’s digital storytelling across all platforms — from long-term campaign strategies to rapid-response content. This role is designed for someone fluent in platform culture, who understands both climate and technology narratives, and knows how to translate complex work into sharp, engaging content. You’ll be responsible for growing audiences, increasing engagement, and ensuring that BCI’s digital presence remains timely, credible, and on-message.

Requirements

Proven experience managing social media accounts for a nonprofit, advocacy, or policy-driven organisation
Exceptional short-form writing skills for platforms like Twitter and Instagram
Strong visual instincts; familiarity with layout, timing, and mobile-first storytelling
Demonstrated ability to lead fast-paced content cycles from idea to post
Familiarity with engagement analytics and platform metrics
Comfortable using tools like Hootsuite, Buffer, Later, or Sprout
Basic skills in Canva, Adobe Express, or Figma for resizing or visual prep
Familiarity with Trello and Teams collaboration tools
Understanding of digital accessibility and visual equity principles

Responsibilities

Lead BCI’s social media strategy across X/Twitter, Instagram, LinkedIn, YouTube, and emerging platforms
Develop and manage a flexible editorial calendar balancing campaign content with real-time responses
Ensure all content reflects BCI’s tone, priorities, and strategic communication goals
Coordinate with the Senior Communications Manager on narrative development and cross-platform messaging
Launch, manage, and report on multi-channel campaigns for events, policy work, publications, and partnerships
Optimise all visual and written content for platform-specific engagement and accessibility
Monitor climate news, policy developments, and tech trends to engage in timely conversations
Live-tweet and provide social coverage during events like COP, ISO meetings, or global summits
Build and maintain relationships with partner orgs, journalists, and climate-tech stakeholders via social channels
Work with Graphic Designers and Video Editors to brief and adapt visual content for each platform
Shape Instagram Reels, Stories, Threads, and Twitter/X posts into cohesive campaigns
Provide creative input into copy, layout, and platform experiments
Mentor junior volunteers contributing to BCI social media

Benefits

Influence over the public voice of a climate-tech policy organisation
Opportunities to shape campaigns tied to global forums, emerging climate markets, and blockchain use cases
Experience working with an international, fast-paced communications team
A portfolio of visible, impactful work in the global climate space

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