Social Media Manager - The DG Company

The DG Company • San Diego, CA

3d • $71,000

About The Position

The Social Media Manager is responsible for developing and executing integrated marketing strategies that drive brand awareness, lead generation, and revenue growth across a multi-brand organization. This role blends strategic planning with hands-on execution, overseeing content, campaigns, digital platforms, social media, PR, and events. The Social Media Manager partners closely with leadership, sales, operations, and creative teams to ensure marketing initiatives align with business objectives while delivering measurable results.

Requirements

• Bachelor’s degree in marketing, Graphic Design, or a related field, with a strong emphasis on creative engineering.
• A robust portfolio that showcases a blend of graphic design excellence and successful digital campaign engineering.
• Proven experience in a Social Media Manager or similar role, preferably within a multi-brand or B2B environment.
• Strong understanding of digital marketing, social media, content strategy, and campaign management.
• Experience managing budgets, vendors, and cross-functional projects.
• Data-driven mindset with experience analyzing KPIs and performance metrics.
• Excellent communication, organizational, and leadership skills.
• Comfortable balancing strategic planning with hands-on execution

Responsibilities

• Organic Social Media & YouTube Management
• Content Strategy & Brand Voice
• Content Production
• Publishing & Calendar Management
• Copywriting
• Social Media Campaign Management
• Community Management
• Performance Analysis & Monitoring
• Organic Lead Generation
• Project Management
• On-Camera Hosting & Video Production
• Public Relations
• Event Marketing
• Influencer & Ambassador Marketing
• Brand Enablement

Benefits

• Medical
• Dental
• Vision
• 401K
• PTO
• Paid Holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Manager