Social Media Manager & Creative Content Producer
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About The Position
The University of Southern Maine invites applications for our new Social Media Manager & Creative Content Producer. With the recent completion of the McGoldrick Center for Career and Student Success, and the upcoming Center for the Arts, it's an exciting time to be a part of USM's campus transformation and a community that truly believes in its service promise to be Student Focused Every Day! The Office of Marketing and Brand Management is currently building a team with a focus on digitalization, storytelling, branding, and data-driven approaches to marketing strategy. We seek a creative thinker and storyteller that is passionate about the idea of working with our students and our USM greater community to help build our brand across social media channels in new and engaging ways! Reporting to the Senior Director of Marketing, Enrollment Communication and Brand Strategy, the Social Media Manager & Creative Content Producer will drive our real-time storytelling efforts across several main USM social media accounts such as Instagram and Facebook, as well as strategically expand USM onto new storytelling platforms. You are a confident and creative content creator, but are also able to inspire and train the abilities in others - with skills in shaping engaging content in various formats from text, to photos, to short video formats. You will be an active member of the USM community, with visibility and a network across all of our campuses. You will drive social media calendars and track events happening across campuses. And you will build and manage a student media team that will broaden your reach in organic storytelling.
