Social Media and Digital Media Content Manager

ROGERCO • Austin, TX

2d

About The Position

The Opportunity: As a Social Media and Digital Media Content Manager supporting T2COM, you will serve as the lead architect and executor of the command’s digital communication presence. In this role, you will work alongside senior leaders, communicators, and multidisciplinary teams to translate Army transformation and training priorities into clear, credible, and compelling digital narratives. You will manage T2COM’s social media and digital platforms end-to-end, ensuring content is timely, mission-aligned, data-driven, and compliant with Army and DoD public affairs policy. This position operates in a high-visibility, fast-paced environment and directly supports senior leader messaging, major command initiatives, and surge communication requirements.

Requirements

• Active SECRET clearance.
• Bachelor’s degree in Communications, Public Relations, Strategic Studies, or a related field (or equivalent combination of education and experience).
• Five (5) or more years of experience managing social media and digital communication platforms in a government, military, or enterprise environment.
• Demonstrated experience developing and executing digital communication strategies aligned to senior leader messaging and organizational priorities.
• Proven ability to write, edit, and publish digital content in accordance with policy, branding, and approval requirements.
• Experience managing content calendars and coordinating digital campaigns across multiple platforms.
• Proficiency with social media analytics, monitoring, and reporting tools.
• Experience collaborating with designers, videographers, web teams, and other stakeholders to deliver integrated digital products.
• Knowledge of Army and DoD public affairs digital policies, governance, and communication security considerations.
• Ability to manage multiple priorities in time-sensitive and high-visibility environments.

Nice To Haves

• Experience supporting a headquarters-level command or senior leader communications.
• Familiarity with Army transformation, training, or modernization initiatives.
• Experience providing digital communication training or guidance to non-PA personnel.
• Background working in complex, matrixed government or defense environments.

Responsibilities

• Plan, develop, coordinate, publish, and maintain frequent content across T2COM social media and digital platforms.
• Serve as the primary manager of the digital content calendar, ensuring alignment with command priorities and senior leader engagements.
• Execute coordinated digital communication campaigns in support of Army transformation, training modernization, and command initiatives.
• Provide timely and surge content support during high-visibility events, leadership engagements, and emergent or crisis situations.
• Write, edit, and optimize digital content to meet Army standards for accuracy, tone, branding, accessibility, and security.
• Coordinate with multimedia, visual information, and video teams to produce integrated digital products, including graphics, photography, and video.
• Capture, edit, caption, and publish photography as required in support of command messaging.
• Monitor and analyze platform performance using analytics and social monitoring tools; track engagement, reach, and audience trends.
• Produce recurring analytics reports with executive-level summaries and data-driven recommendations.
• Implement and manage social listening practices in accordance with Army and DoD policy.
• Support governance, staffing, and approval workflows for digital products and campaigns.
• Provide digital and social media training to non-public affairs personnel as directed.
• Research emerging platforms, tools, and best practices and recommend improvements to T2COM’s digital communication strategy.

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Short Term & Long Term Disability

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level