Social Community Management and Reporting Specialist

Macy's • Nashua, NH

260d

About The Position

Be part of an amazing story. Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work. The Specialist Social Community Management & Reporting will support the day-to-day management of our social media platforms, drive real-time trend mining, and contribute to analytics reporting. This role will work closely with the Senior Manager and cross-functional teams to ensure seamless execution of community management, active conversation monitoring, and accurate data analysis. The specialist will play a key role in fostering the brand's online community and contributing to the overall success of social media strategies. The individual will have a data mind set and be able to serve up actionable insights in real time for leaders.

Requirements

• 3-5 years of experience in social media management, with a focus on community engagement and reporting.
• Familiarity with social media platforms and analytics tools (e.g., Sprinklr, Zelf, Impact).
• Strong analytical skills and comfort working with data to inform strategy.
• Proven ability to work quickly and adapt in a fast-paced, agile environment.
• Excellent written and verbal communication skills.
• Passion for social media trends and ability to identify opportunities for brand participation.

Nice To Haves

• Bachelor's degree or equivalent work experience in a related field.

Responsibilities

• Manage and monitor daily activity across social media platforms, including Instagram, TikTok, Facebook, Pinterest, and others.
• Monitor comments, messages, and mentions, looking for engagement opportunities with an eye to virality.
• Execute real-time engagement strategies to foster positive interactions and grow the brand's online presence.
• Stay on top of real-time social media trends, identifying opportunities for the brand to participate in culturally relevant and platform-specific moments.
• Collaborate with internal teams to quickly adapt and implement trend-driven strategies.
• Pull and analyze data from social media platforms (e.g., Instagram Insights, TikTok Analytics, Meta Business Suite) to measure performance and identify trends.
• Assist in compiling integrated social media reports, highlighting key insights and opportunities for improvement.
• Provide actionable recommendations based on data to support the broader social media strategy.
• Work quickly and efficiently to meet tight deadlines and adapt to changing priorities.
• Collaborate with strategy, creative, paid media, and external teams to ensure alignment on strategies and content.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.

Benefits

• Comprehensive health and wellness coverage.
• 401(k) match to invest in your future.
• Paid time off and eight paid holidays.
• Continuous learning and leadership development.
• Merchandise discounts.
• Performance-based incentives.
• Annual merit review.
• Employee Assistance Program with mental health counseling and legal/financial advice.
• Tuition reimbursement.

What This Job Offers

• Job Type: Full-time
• Industry: General Merchandise Retailers
• Education Level: Bachelor's degree