SEO/SEM Marketing Manager

Mark Sweeney Buick GMC•Cincinnati, OH

18d

About The Position

Mark Sweeney Buick GMC is seeking an experienced SEO/SEM Marketing Manager to lead and optimize our digital marketing efforts. This role is ideal for a results-driven professional who is passionate about driving online visibility, improving search engine rankings, and managing paid search campaigns to support our automotive dealership's growth in Cincinnati, OH. Mark Sweeney Buick GMC is a trusted automotive dealership located in Cincinnati, OH, dedicated to providing exceptional customer service and quality vehicles. We pride ourselves on our community involvement and commitment to excellence, creating a welcoming environment for both customers and employees alike. Join our team and become part of a company that values innovation, teamwork, and integrity.

Requirements

Proven experience managing SEO and SEM campaigns with measurable results.
Strong understanding of Google Analytics, Google Ads, and other digital marketing tools.
Experience with website optimization and content management systems.
Excellent analytical skills with the ability to interpret data and make data-driven decisions.
Strong communication and project management skills.

Nice To Haves

Knowledge of the automotive industry is a plus.

Responsibilities

Develop, implement, and manage SEO and SEM strategies to increase organic traffic and improve search engine rankings.
Conduct keyword research and competitive analysis to identify growth opportunities.
Optimize website content, landing pages, and paid search copy for search engine marketing.
Manage and optimize Google Ads campaigns, including display and retargeting efforts.
Monitor, analyze, and report on performance metrics to measure the effectiveness of campaigns and identify areas for improvement.
Collaborate with creative, sales, and technical teams to enhance digital marketing initiatives.
Stay up-to-date with the latest trends, tools, and best practices in SEO and SEM.