About The Position

SEO & Analytics Specialist for a Marketing Agency in the US ( Home Based Part Time) 1. Analytics & Tracking Infrastructure • Configure and manage GA4 properties • Set up and validate form submission and lead conversion tracking • Build and manage Google Tag Manager containers • Troubleshoot tracking discrepancies and attribution issues • Implement and test custom events when needed • Document tracking setups clearly for internal reference 2. Technical SEO Implementation • Implement structured data (JSON-LD schema) • Monitor and resolve crawl and indexing issues identified in audits • Maintain XML sitemaps and robots.txt files • Implement redirect mapping and canonical corrections • Address Core Web Vitals and performance concerns in collaboration with developers • Analyze search performance trends from a technical perspective • Execute technical SEO recommendations provided by the SEO Strategist 3. Strategic Collaboration • Provide technical feedback on SEO strategies when structural issues are identified • Flag potential technical barriers before implementation • Communicate findings clearly in written English • Maintain organized documentation of changes and configurations

Responsibilities

  • Configure and manage GA4 properties
  • Set up and validate form submission and lead conversion tracking
  • Build and manage Google Tag Manager containers
  • Troubleshoot tracking discrepancies and attribution issues
  • Implement and test custom events when needed
  • Document tracking setups clearly for internal reference
  • Implement structured data (JSON-LD schema)
  • Monitor and resolve crawl and indexing issues identified in audits
  • Maintain XML sitemaps and robots.txt files
  • Implement redirect mapping and canonical corrections
  • Address Core Web Vitals and performance concerns in collaboration with developers
  • Analyze search performance trends from a technical perspective
  • Execute technical SEO recommendations provided by the SEO Strategist
  • Provide technical feedback on SEO strategies when structural issues are identified
  • Flag potential technical barriers before implementation
  • Communicate findings clearly in written English
  • Maintain organized documentation of changes and configurations
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