SEO Analyst
About The Position
We strive to create meaning in work and provide more than just a job; a place to belong and grow. As we leap toward our goals that will shape our future, our employee experience is unique. Flexibility, connection, inclusiveness, and collaboration support our well-being and help us be our best. Because when you feel like you belong, work is no longer work – it's personal. We believe better employees lead to better results. Join us as we transform your career! Description The SEO analyst leads Strategic America’s search engine optimization strategies and processes for clients. This person is an innovator and motivated self-learner in the digital space, with the drive to continually research current best practices and tactics within SEO. The SEO Analyst is capable of advanced logical thinking and applies this knowledge within our custom content management system and software. This person’s main responsibilities within SEO include keyword research, competitor analysis, technical SEO audits, data analysis and program management. The SEO analyst will be client facing and must be confident and comfortable giving presentations, recommendations and making decisions for client campaigns. The candidate is required to report on results and explain strategies to improve performance of SEO. This person joins a collaborative interactive team and must be prepared to work in a fast-paced and high-pressure environment.
Requirements
- Minimum 2-3 years full-time experience in search engine optimization.
- Demonstrable experience in SEO copywriting, backlinking, technical SEO, local SEO, keyword research and overall ability to optimize websites for SEO.
- Strong technical SEO knowledge.
- Experience using Google Analytics, Google Tag Manager, and Google Search Console.
- Solid understanding of web protocols, web application architectures and frameworks.
- Self-learner and self-starter.
- Timely execution of work.
- Excellent communication and presentation skills.
- Collaborative and works with other team members to accomplish common goals.
- Travel required 10% of time.
Nice To Haves
- Prior content management system (CMS) experience a plus.
- Experience with WordPress websites a plus.
Responsibilities
- Works with cross-functional teams to establish and implement SEO strategies for clients.
- Develops strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, execution and analysis.
- Evaluates SEO performance based on key performance indicators (KPIs) on a weekly basis in order to make recommendations and alterations in a timely manner.
- Performs keyword research and monitors keyword performance.
- Manage local SEO programs individually and at scale.
- Collaborates with content strategists to incorporate keywords and searcher intent into writing.
- Performs technical SEO audits to uncover issues and inhibitors to website performance.
- Analyzes data at an advanced level to identify the root cause of issues.
- Identifies backlink opportunities and performs necessary outreach.
- Actively stays current with industry and client research in order to help facilitate early adoption of new technologies and advertising channels.
- Other duties as assigned.
Benefits
- discretionary bonus plan
- employee stock ownership plan
- health, dental, and vision insurance coverage
- an employee wellness program
- life and disability insurance
- a retirement savings plan
- paid holidays
- volunteer time off
- paid time off
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
