Senior Web Specialist

PACS

10d

About The Position

We are seeking a highly organized, detail-oriented, and collaborative Senior Web Content Specialist to support the digital presence of the PACS brand across 300+ websites. In this role, you’ll play a key part in ensuring our content is up-to-date, accessible, optimized for SEO, and aligned with brand standards. You’ll collaborate with development, SEO, and design teams to build and maintain a solid infrastructure, drive innovation in content strategy, and ensure a seamless digital experience for our users. This role requires someone comfortable managing large amounts of data, juggling multiple priorities, and communicating effectively with stakeholders across the organization.

Requirements

• Bachelor’s degree in Communications, Marketing, Web Design, or a related field.
• 3–5 years of experience in web content management, digital marketing, or a related role.
• Experience working with content management systems (CMS) such as WordPress, Drupal, or Sitecore.
• Familiarity with HTML/CSS and understanding of web structure and design principles.
• Strong understanding of ADA and web accessibility standards (WCAG).
• Working knowledge of SEO and content optimization strategies.
• Advanced Excel or spreadsheet management skills.
• Exceptional attention to detail, organization, and time management.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a fast-paced environment.

Nice To Haves

• Experience managing web content for a large number of sites or a multi-location organization.
• Familiarity with Google Analytics, Search Console, or other web performance tools.
• Experience working with cross-functional teams and external vendors.

Responsibilities

• Content Management & Updates Update, maintain, and publish web content across 300+ websites, ensuring consistency, accuracy, and timeliness.
• Review and revise content to reflect current branding, messaging, and business needs.
• Accessibility Compliance Ensure all website content meets current ADA and WCAG accessibility standards.
• Collaborate with developers and designers to implement accessible design and structure.
• Infrastructure Collaboration Partner with development teams to support the technical infrastructure behind the web platforms.
• Help implement scalable and sustainable web solutions.
• SEO Best Practices Work with SEO specialists to implement content strategies that boost search rankings and enhance visibility.
• Ensure metadata, headings, alt text, and keyword usage are properly applied.
• Content Strategy & Innovation Contribute ideas for improving content structure, navigation, and overall user experience.
• Implement new strategies that support business goals and digital growth.
• Data & Content Organization Manage and maintain spreadsheets and content inventories to track updates and performance across all web platforms.
• Organize and audit large volumes of content efficiently and accurately.
• Cross-Functional Collaboration Work closely with internal stakeholders—including marketing, product, operations, and IT—to gather content needs and ensure web updates align with broader goals.
• Help coordinate content approvals and feedback loops.

Benefits

• Health Coverage: Enjoy medical, dental, and vision plans to keep you and your family healthy.
• PTO and Vacation: Benefit from generous paid time off and holidays to relax and recharge.
• Financial Wellness: Take advantage of Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA) to manage your healthcare expenses effectively.
• Retirement Planning: Secure your future with our 401(k) plan, complete with company contributions to help you build your retirement savings.
• Support When You Need It: Our Employee Assistance Plan (EAP) provides confidential support for personal and professional challenges.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level