Senior Technical Marketing Manager

Dropzone AI
21dRemote

About The Position

The Senior Technical Marketing Manager will own all product demonstration content, technical storytelling, and technical details to support sales enablement materials that bridge our Product/Engineering teams with our Go-To-Market organization. Reporting to our VP of Growth, this role is pivotal in translating complex AI security capabilities into compelling narratives that resonate with CISOs, SOC Directors, and security practitioners. You'll drive measurable improvements in demo conversion, sales effectiveness, and competitive differentiation through world-class video content, interactive product experiences, and technical enablement materials.

Requirements

  • 5+ years in technical marketing, solutions engineering, or product marketing in the SIEM, SOAR, or SOC cybersecurity space.
  • Security certifications or hands-on SOC/incident response experience a plus.
  • Prior experience marketing AI/ML products, particularly in security or IT operations domains.
  • Familiarity with enterprise security tool ecosystems and how products integrate via APIs and webhooks.
  • Deep understanding of security operations technology including SIEM, EDR, SOAR, IR workflows, and SOC challenges.
  • Advanced video production skills with proficiency in screen recording tools (Loom, Camtasia), video editing software (Adobe Premiere, Final Cut Pro, Descript), and motion graphics.
  • Hands-on experience with interactive demo platforms (ProductFruits, Storylane, Walnut, or similar) including setup, customization, and analytics.
  • Technical writing ability to create clear, credible content that resonates with senior security leaders and technical practitioners.
  • Experience supporting enterprise cybersecurity sales cycles with technical content, video materials, and enablement resources.
  • Strong demonstrated critical thinking, ability to translate complex technical concepts for diverse audiences, and proven experience driving measurable content performance improvements
  • Early-stage startup mindset. You thrive on ambiguity and move with lightspeed execution
  • Being data-driven is part of your DNA.

Nice To Haves

  • Security certifications or hands-on SOC/incident response experience a plus.

Responsibilities

  • Own and continuously enhance our self-guided demo with scenario-based paths showcasing product capabilities across enterprise SOC and MSSP use cases
  • Produce quarterly video content including feature demos, integration showcases, use case narratives, and short-form content for campaigns and social channels.
  • Design and build all conference demo environments for major industry events (RSA, Black Hat, AWS re:Inforce) that create "wow moments" and demonstrate clear differentiation.
  • Build documentation and tutorials on how to use some of our more advanced features like custom instructions.
  • Create technical content including blog posts, whitepapers, solution briefs, competitive positioning materials, and ROI/value assessment tools.
  • Work hand in hand with product marketing on sales enablement materials, including demo best practices, technical battle cards, objection handling resources, and training programs for Account Executives and Sales Engineers.
  • Collaborate cross-functionally with Product Management on go-to-market strategy, Marketing on campaign creative, Sales Engineering on demo effectiveness, and Engineering on technical accuracy.
  • Track and optimize content performance metrics including video engagement rates, demo completion rates, and conversion impact on pipeline generation.

Benefits

  • company paid health insurance
  • 401K Plan with employer match
  • Self-Managed PTO
  • parental leave
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service