Senior Strategist

PAM Transport

1d•Hybrid

About The Position

Senior Strategist Boncom is a strategic marketing and consulting agency that exists to solve noble problems, promote positive behavior change, and build relevance for good causes. We develop innovative and strategic campaigns, in traditional, digital, and experiential ways, and are fortunate to work for great cause-oriented organizations that strive to do good in the world. Our purpose-driven client roster spans nonprofits, public health organizations, advocacy groups, and mission-led brands—partners who measure success not only in business outcomes but in meaningful impact. Our staff is comprised of exceptionally talented team members who bring these clients' meaningful messages to life. We are looking for a Sr. Strategist (exact role or level may be flexible based upon an applicant’s experience and qualifications) to join and help lead the Research and Strategy Team, with a focus on enhancing client relationships and guiding strategic development across projects. This role requires strategic vision, client management skills, and a proactive approach to building and implementing impactful brand and audience strategies. As a Sr. Strategist, you will shape compelling audience narratives that inform strategic direction, guiding both internal teams and client stakeholders. The ideal candidate will bring a strong background in trend and insight analysis, creative brief development, and collaborative leadership. You will translate cultural insights and key findings into actionable strategies, fostering innovation and excellence across all initiatives. You'll champion the intersection of purpose and performance—ensuring that work for cause-oriented clients is both strategically rigorous and creatively inspiring.

Requirements

Bachelor’s degree (Advertising, Marketing, Communications, Anthropology, or equivalent)
5+ years of experience working in strategy, account planning, human-centered design, or research
Excellent written and verbal communication skills
Exceptional presentation skills and proven ability to deliver insights and strategic recommendations to clients and stakeholders
Demonstrated experience in developing strategic plans, creating briefs that inspire creative teams, and successfully managing multi-channel campaigns
Analytical and creative mindset, adept at problem-solving and translating consumer insights into actionable strategies
Digitally fluent and curious, with awareness of emerging technologies
Eager to learn and take on a wide variety challenges (nothing is too big or small)
Ability to thrive in a collaborative team environment and support where needed
Proven leadership capabilities, including mentoring junior team members, fostering collaboration, and promoting a positive team culture
Passion for purpose-driven work and a genuine interest in clients whose missions prioritize social good, behavior change, or public benefit

Nice To Haves

Experience overseeing and engaging in primary qualitative and quantitative research, including focus groups and UX testing, with the ability to turn data into compelling brand narratives and strategies
Strong understanding of digital, social, and traditional marketing channels, and the ability to think across paid, earned, and owned media
Strongly proficient in Microsoft Office, syndicated research tools, and data gathering and analysis software (e.g., Tableau, Excel, Qualtrics)
Familiarity with generative AI tools for tasks like ideation, research synthesis, and brief development
Self-starter, eager to share new ideas and thoughts
Comfortable receiving and applying feedback
Innate curiosity to understand human behavior
Excellent time management, organizational, and problem-solving skills
Excellent interpersonal skills, ability to work both independently and in a team environment
Creative problem solver who is resourceful, proactive, collaborative, and self-motivated

Responsibilities

Lead strategic direction for multiple client accounts, ensuring alignment with brand goals and consumer insights
Analyze and interpret large volumes of data to find actionable insights and meaningful trends
Measure and optimize campaign performance, leveraging insights to improve future efforts and maintain KPIs
Use research findings to uncover audience behaviors, brand metrics, and industry shifts
Develop and present creative briefs that inspire innovative campaigns and guide cross-functional teams
Use storytelling to bring actionable category and audience insights to life
Support the Research and Strategy team in day-to-day tasks
Collaborate with other departments (Creative, Media, Account Management, Analytics, UX, etc.) to complete client deliverables
Champion innovation by identifying emerging trends, technologies, and cultural shifts to evolve campaign strategies and enhance client impact
Serve as a strategic thought partner for purpose-driven clients, ensuring their missions are translated into compelling, culturally relevant campaigns