Senior Specialist, Marketing Operations

Oscar Health Insurance•New York, NY

34d•Hybrid

About The Position

The Senior Specialist, Marketing Operations is responsible for core technical tasks and functions associated with building and launching campaigns. This person is focused on building, launching and monitoring marketing campaigns, adhering to campaign development processes and best practices to ensure flawless and error-free execution. You will report into the Senior Manager, CRM. Work Location: This position is based in our New York City office, requiring a hybrid work schedule with 3 days of in-office work per week. Thursdays are a required in-office day for team meetings and events, while your other two office days are flexible to suit your schedule. #LI-Hybrid

Requirements

2+ years of professional experience with a primary focus on marketing or data operations.
1+ years building workflows in a marketing automation tool like Salesforce Marketing Cloud, Braze, Hubspot.
1+ years of experience using SQL to query databases.

Nice To Haves

1+ years of experience in healthcare.

Responsibilities

With support from your leader and team, implement campaigns in our marketing automation tool(s), which includes building multi-channel workflows, segmentation, creative, sending and reviewing proofs, and QAing all pieces of the campaign prior to launch.
Use SQL to pull target audiences and troubleshoot issues to deliver campaigns that are error-free and drive value to the business.
Monitor campaigns performance post-launch to ensure campaigns are performing as intended
Develop expertise in our marketing automation platforms, ensuring campaigns are built based on best practices.
Compliance with all applicable laws and regulations.
Other duties as assigned.