Senior Specialist - Marcom

MicrochipChandler, AZ
11d

About The Position

Microchip Technology is seeking a Senior Marketing Strategist to join our fast-paced MarCom team in Chandler, AZ. In this position, you will collaborate with cross-functional teams globally to create and manage promotional advertising campaigns for our internal business units. The ideal candidate will be organized, self-motivated and have a working knowledge of current marketing strategies and tools.

Requirements

  • Bachelor’s degree in marketing, communications, journalism or a related field or an equivalent combination of education and experience
  • Seven to 10 years of experience in marketing or a closely related field
  • Excellent verbal and written communication skills
  • Strong time-management skills with the ability to manage and prioritize multiple projects
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Knowledge of branding, positioning, and value proposition development.
  • Understanding of email marketing, content marketing and social media strategies.
  • Highly organized and detail-oriented
  • Hard-working team player, with a positive attitude and willingness to collaborate
  • Willingness to work with a global team spread across multiple time zones
  • This position is not eligible for Microchip immigration sponsorship.

Nice To Haves

  • Experience with account-based marketing
  • Familiarity with Salesforce Data Cloud
  • Understanding of SEO and PPC marketing
  • Familiarity with CRM systems, marketing automation tools (e.g., HubSpot) and analytics platforms (e.g., AEM Analytics).

Responsibilities

  • Build and maintain relationships with assigned business units, helping them define and realize their advertising and promotion goals
  • Launch and manage the flow of multiple campaigns from conception to completion, working in cooperation with a variety of marketing teams including graphics, web, video, social media and email
  • Write engaging, grammatically sound and technically accurate content in support of marketing campaigns including ad copy, social media posts and email messages
  • Assist in submission of ad materials to publishers and other media partners
  • Gather and review metrics reports from the analytics team to share with the business units and to continually improve promotional strategies

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Number of Employees

5,001-10,000 employees

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