Senior Solutions Consultant (Pre-Sales) I

The Nielsen Company • Remote City - CA, CA

1d

About The Position

The Senior Solutions Consultant for Product Sales at Nielsen focuses on supporting the Planning and Audience business, specifically for digital clients and broadcasters. This pre-sales role is vital for achieving commercial success, driving new business acquisition, and increasing the adoption of Nielsen's advanced solutions. Key responsibilities include direct client engagement to understand needs, internal collaboration to define optimal planning solutions, leveraging industry trends and planning capabilities to design and deliver comprehensive solutions, partnering with sales on proposals, and developing compelling pitches to articulate Nielsen's value proposition. This position is critical for leading Planning and Audience solutions across Advertisers, Agencies, and Publisher verticals.

Requirements

• Proven success in driving commercial results with major, sophisticated media and advertising clients.
• Deep understanding of Nielsen Planning and Audience solutions.
• Deep understanding of the broader media and advertising landscape, including expertise in cross-channel media planning and measurement.
• Highly analytical with strong aptitude for consultative sales.
• Excellent client service skills.
• Effective internal collaboration skills.
• Ability to thrive in a fast-paced, dynamic environment.
• Proven track record of independent work product and the ability to operate effectively with minimal supervision.
• 5-10 years of experience, with a proven ability to deliver significant contributions and manage projects independently.
• Bachelor’s degree or equivalent.
• A minimum of 4+ years of work experience, ideally within media & advertising, consulting, market research, or a related field.
• Deep knowledge of the media industry, including traditional and new media, the role of media in client business, media effectiveness measurement techniques, and media planning.
• Experience with Sales Enablement tools: Salesforce, Salesloft, Zoom Info, LinkedIn Sales Navigator, etc.
• Demonstrated success in exceeding annual sales targets for new business.
• Ability to drive sales among a diverse set of clients.
• Experience working with media & advertising clients, ideally including ad sales teams.
• Excellent verbal and written communication skills, with the ability to present complex topics in a simplified manner to clients and potential prospects.
• Ability to understand complex data and measurement concepts and innovative measurement solutions.
• Strong quantitative and analytical skills with an eye for detail and a commitment to quality.
• Responsible for solving complex problems within the vertical, leading smaller projects.

Nice To Haves

• Advanced degrees or certifications are preferred.
• Media planning, buying, and/or agency experience is a plus.

Responsibilities

• Support the Planning and Audience business, specifically for digital clients and broadcasters.
• Drive new business acquisition and increase the adoption of Nielsen's advanced solutions.
• Engage directly with clients to understand their needs.
• Work internally to define and propose the optimal planning solutions to meet client business objectives.
• Leverage a deep understanding of industry trends and planning capabilities to design, pitch, and deliver comprehensive solutions.
• Collaborate with internal sales partners on client proposals.
• Develop and present compelling pitches that clearly articulate Nielsen's value proposition to win new business.
• Lead the Planning and Audience solutions for Advertisers, Agencies and Publisher verticals.
• Responsible for the overall commercial and strategic success of Nielsen's Planning business among media research, ad sales, and marketing clients.
• Manage the full consultative sales cycle, including prospecting, pitching, and negotiating deals to successful completion.
• Committed to exceeding assigned sales targets.
• Work independently, taking a new perspective on solving complex problems and challenges within the vertical.
• Mentor and guide junior colleagues and internal partners, often acting as a resource for their technical and functional development.
• Present to senior client stakeholders, build relationships, expand solution penetration, and proactively anticipate client needs.
• Manage independent project management and decision-making, as needed.
• Develop and execute the go-to-market strategy for new and existing Planning and Audience products.
• Collaborate with Account Management, Client Insights, and Product Leadership to identify and execute new business opportunities.
• Create and maintain an accurate sales pipeline and revenue forecast in Salesforce.

Benefits

• Inclusive benefits package that supports our employees and their families.
• Comprehensive health and wellness plans.
• A 401(k) with a Nielsen company match.
• A generous paid time off policy.
• Company-provided vehicle (Depending on the role).
• Discretionary incentive/bonus eligibility (Depending on the role).
• Bonuses, equity, or other incentives (Beyond base salary).

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees