Senior SEM Specialist
About The Position
Join our dynamic team at Red Dog Media, where curiosity fuels our journey as we build a powerhouse performance paid search marketing company. As a Marketing Specialist, your mission is to execute all marketing opportunities in the world of resale tickets! In this role, the company will be relying on you to be an innovative problem solver as you constantly seek new knowledge to become both an expert and leader in the pay per click field. All Marketing Specialists begin at the entry level, with opportunities to move up based on performance. Senior roles start at $110k+, with potential to earn up to $250k. Progression is based on impact, leadership, innovation and minimum requirements in tenure length and performance assessment scores.
Requirements
- Have a Bachelor's degree or higher
- 3-5+ years of focused SEM (pay-per-click) marketing experience
- Deep knowledge of Google Ads (formerly AdWords)
- Comprehensive experience with Google Ads Editor
- A Microsoft Excel wizard
- A data enthusiast with a knack for solving complex puzzles
- An analytically-minded person with strong skills in statistics and algebra
- Eager to learn and innovate contributing at a high-performing level
- A highly autonomous individual that drives initiatives forward with minimal oversight
- Enjoys a challenge, competitive industry, and gamifying your work
- Performs well under pressure with a sense of urgency
- Values the independent nature of work - getting in the zone and going deep on a subject
Nice To Haves
- Managerial experience
- Google Analytics
- Microsoft Ads (Bing Ads)
- Microsoft SQL (query creation)
- Conversion rate optimization
- Statistics
- Power BI
- Tableau
Responsibilities
- Maximize profitability for marketing opportunities while paving the way for future growth and automation
- Ownership over Profit/Loss for pay per click (PPC) marketing campaigns
- Creation, syndication, and management of pay per click campaigns
- Management of tests and experiments
- Develop and refine processes, bidding strategies, documentation and automation
- Competitive intelligence research
- Leverage various statistical techniques to analyze data sets to discover trends/patterns to make predictions and business strategy suggestions
- Data integrity
- Follows project management from idea to implementation
Benefits
- Group health care insurance â 100% of employee premium paid by company
- Dental & vision insurance available - 50% of employee premium paid by company
- 401k plan
- 401k match â immediate vesting up to 5% once eligible
- Flexible PTO
- Beautiful office space with live plants and floor-to-ceiling windows
- All hardware and software tools provided
- Employee development - courses, certifications, workshops etc. provided in order to invest in our employeeâs growth
- In-office professional chef â prepares breakfast and lunch daily
- Requested beverages and snacks stocked
- In-office gym space available to all employees
- Employee appreciation program
- Team Time hangouts â each employee eligible for $200/month reimbursed for hanging out with coworkers outside of work
- Annual company parties
- Regular donations to charity
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
