Senior Revenue Marketing Manager

Avalara•Durham, NC

1d•Remote

About The Position

As a Senior Revenue Marketing Manager, you will oversee the strategy of integrated demand generation programs that create pipeline and revenue growth for high-growth businesses targeting US-based prospects. You will partner with Sales, Sales Development, Field Marketing, and Product Marketing teams in the US to deliver full-funnel campaigns aligned to growth goals. You will sit within the Revenue Marketing team and report to a Director of Revenue Marketing, playing a critical role in scaling predictable revenue. This is a remote position based in the US #LI-Remote

Requirements

5+ years of experience in B2B demand generation, revenue marketing, or integrated campaign management for SaaS or technology companies
Experience supporting high-growth businesses or segments operating at 50%+ year-over-year growth rates
Hands-on experience implementing campaigns targeting US-based audiences, with an understanding of US B2B buying motions and sales cycles
Experience with marketing automation platforms, CRM systems, reporting tools, ABM orchestration tools and data tools
Professional proficiency in English, establishing communication and engagement with US-based teams and partners

Responsibilities

You will plan and implement multi-channel revenue marketing programs across inbound, outbound, ABM, nurture, and sales-aligned plays to support acquisition and expansion within US-focused markets.
You will collaborate daily with US-based Sales, SDR, and Marketing partners to develop targeting, messaging, and enablement that improves funnel conversion and pipeline velocity.
You will monitor performance metrics including MQLs, pipeline contribution, conversion rates, and bookings, using data to improve campaigns and support regular business reviews.