Senior Product Marketing Manager

Squarespace•New York City, NY

19d•Hybrid

About The Position

Squarespace is the engine behind millions of brands. We are looking for a Senior Product Marketing Manager to own the product marketing strategy that helps customers to be successful across our suite of business tools. In this role, you will drive product marketing for our Commerce and Client Engagement efforts, from positioning and messaging to go to market execution and post launch adoption. This role is perfectly suited to a PMM that is deeply customer centric, comfortable operating at both a strategic and executional level, and experienced partnering closely with Product, Growth, Marketing, and Sales to bring products to market and drive adoption at scale. This role is based in our headquarters in New York and reports to the Associate Director of Product Marketing.

Requirements

7+ years of high impact product marketing experience with significant time spent in Commerce, Fintech, or Marketing SaaS
Proven ability to distill complex product ecosystems into clear and compelling narratives that resonate with customers
Experience leading zero to one product launches, bringing entirely new products or capabilities to market from early definition through launch and adoption
Strong understanding of the merchant journey from first sale through scaling operations and the technical and operational challenges that come with growth
Highly data driven with the ability to uncover the why behind the numbers and use insights to influence product and go to market strategy
Strong project management and cross functional leadership skills with the ability to navigate ambiguity in a fast moving product organization
Deep curiosity and passion for how people buy and sell online with a relentless focus on improving the end to end user experience

Responsibilities

Lead GTM and execution for some of our most exciting Commerce and Client Engagement initiatives
Translate complex products into intuitive, benefit driven value propositions for non technical entrepreneurs
Lead market research and competitive analysis to understand where the commerce and marketing tools landscape is heading and serve as a primary advocate for merchant needs within product teams
Partner with Growth and Analytics teams to identify friction across the funnel and design strategies that drive adoption
Act as the strategic owner for product launches, supporting cross functional alignment and a cohesive ‘customer first’ narrative across all channels
Develop foundational messaging frameworks that define how Squarespace wins in a crowded commerce and SaaS marketing ecosystem